Background

Which setting should you choose for your mobile game?

Anton Slashcev
Here is the download and revenue distribution among the top 10 settings:

Top 3 settings by revenue:

1. Fantasy
• $26B
• 56.5% of total revenue
• YoY growth: +5%

2. Real Life
• $7B
• 14.9% of total revenue
• YoY growth: +16% 💰

3. Military
• $4B
• 9.5% of total revenue
• YoY growth: -4%

But revenue isn’t the full story.
Here’s the downloads distribution:

Top 3 settings by downloads:

1. Real Life
• 9.9B downloads
• 37.2% of total downloads
• YoY growth: +15%

2. Sports
• 6B downloads
• 22.7% of total downloads
• YoY growth: -1%

3. Fantasy
• 5.6B downloads
• 21.1% of total downloads
• YoY growth: +24% 💹

Notable trends:

• Fantasy leads the way in both engagement and earnings. A 24% YoY download growth and a 56.5% revenue share prove its dominance.

• Real Life settings are booming, with a 15% rise in downloads and a strong 16% boost in revenue.

• Horror and Historical settings are struggling, with double-digit declines in both downloads and revenue.

Date: AppMagic

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