Untold Truth About Game Live Ops

The untold truth about game live ops:

How you think you should use your data:

✦ Manually trigger campaigns,
✦ Segment users by static groups,
✦ Send the same offers and missions to all players,

How you actually can use data:

✦ Personalize game features and offers in real-time:
↳ Based on player behavior with different goals.

✦ Create live segments that dynamically update:
↳ For tailored marketing and user experience.

✦ Automate journeys with trigger-based campaigns:
↳ To live player behavior for smoother engagement.

All can be easily done with Dive

Make your players WANT to play your game.

Don’t force them.

Cheers!

PS: Sending a quick message to Hadara Alook is a beginning on your data result driven journey.

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