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Top Mobile Casual Games Benchmark Metrics

Anton Slashcev

Top Mobile Casual Games Benchmark Metrics

Dashboard comparing these games: https://lnkd.in/ev35XSDD

๐Ÿ”น ๐—ฅ๐—ผ๐˜†๐—ฎ๐—น ๐— ๐—ฎ๐˜๐—ฐ๐—ต (https://lnkd.in/eWaRH9x5)
– ARPDAU: $0.51
– D1 Retention: 44%
– Avg. Playtime: 85 min
– Sticky Factor: 43%
– Sessions per Day: 5
– Strong playtime, solid retention, and high engagement make this a standout.

๐Ÿ”น ๐— ๐—ผ๐—ป๐—ผ๐—ฝ๐—ผ๐—น๐˜† ๐—š๐—ผ (https://lnkd.in/es3UMvZv)
– ARPDAU: $1.28
– D1 Retention: 39%
– Avg. Playtime: 66 min
– Sticky Factor: 10%
– With the highest ARPDAU, but lower stickiness compared to others.

๐Ÿ”น ๐—›๐—ผ๐—บ๐—ฒ๐˜€๐—ฐ๐—ฎ๐—ฝ๐—ฒ๐˜€ (https://lnkd.in/e-Xdquju)
– ARPDAU: $0.24
– D1 Retention: 40%
– Avg. Playtime: 80 min
– Sticky Factor: 25%
– Impressive playtime, though the retention curve declines faster over time.

๐Ÿ”น ๐—–๐—ผ๐—ถ๐—ป ๐— ๐—ฎ๐˜€๐˜๐—ฒ๐—ฟ (https://lnkd.in/eJcAYpAd)
– ARPDAU: $0.30
– D1 Retention: 40%
– Avg. Playtime: 40 min
– Sticky Factor: 46%
– High engagement with a solid sticky factor despite lower playtime.

๐Ÿ”น ๐—–๐—ฎ๐—ป๐—ฑ๐˜† ๐—–๐—ฟ๐˜‚๐˜€๐—ต (https://lnkd.in/ea7CXEQZ)
– ARPDAU: $0.06
– D1 Retention: 48%
– Avg. Playtime: 60 min
– Sticky Factor: 31%
– One of the highest retention rates, with players coming back consistently. But most of them don’t pay much.

๐Ÿ”น ๐—š๐—ผ๐˜€๐˜€๐—ถ๐—ฝ ๐—›๐—ฎ๐—ฟ๐—ฏ๐—ผ๐—ฟ (https://lnkd.in/eK_ehuPz)
– ARPDAU: $0.97
– D1 Retention: 37%
– Avg. Playtime: 50 min
– Sticky Factor: 13%
– High monetization but lower retention and stickiness.

Data Source: AppMagic
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DISCLAIMER: The data is an approximate average and may not be accurate. โ€จGame metrics can vary widely across platforms, regions, traffic sources, and audiences.

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