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Daily Bonus Do & Don’ts

Daily Bonus Do's and Don'ts Based on the Playliner research, here’s a quick breakdown of what works and what doesn’t in daily bonus design:--- What doesn’t work: --- • Confusing progress bars • Lack of clarity on the next reward • Poor visualization of player progress • Missing timers • Distracting visuals--- What works: --- • Clear headers that don’t distract. • Progress bars for additional rewards as long-term motivation. • Well-visualized progress, with the next reward clearly indicated. • A big reward on key days (e.g., Day 7) to keep players coming back. • Precise countdown timers for the next reward.

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Twisted Tangle’s Smart Monetization Choices!

Twisted Tangle’s Smart Monetization Choices! 🔥 Just noticed a clever setup in "Twisted Tangle" by Rollic Games. When you run out of time in a level, they present three distinct offers:1️⃣ Season Pass - Great for long-term players. 2️⃣ Booster Focused - For those looking for an edge in the level. 3️⃣ Lives and Time Focused - Perfect if you're aiming to keep the game going right away!This tailored approach gives players flexibility to choose what fits their play style best, with each option adding +20 seconds to keep you in the game. Cool, right? 🎯

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Mobile Gaming Today: 37

Hej Fam 🕺 What’s up? ¯\_(ツ)_/¯ I’m enjoying playing with AI a lot these days 🐿️ Feels so weird that we can create literally any persona there. Therapist, Language Teacher, Consultant, whatnot… 🌚 THE END IS NEAR! 😶‍🌫️ Before the digest, there’s one thing: Australia passes Social Media Ban for Children under 16, wdyt? Sounds like impossible. Mobile Marketing » Playable Ads Ultimate Guide: Kick a$$ Creatives in UA   Data Series: Say Games Dark War Survival: $300K a Day AEM, SKAN & Data in General Analysis of Top 15 Mobile Mid-core Games Colorwood & Playdoku: Ad Revenue Powerhouses How to analyze mobile trends in just a few minutes? My 2024 Kwalee Analysis points out growth. Rollic: Hybrid-Casual with 2000%+ on ARPU UGC: Organic Trends for Paid Campaigns Increase eCPM with User Permissions Industry Highlights » Musk + Gaming = […]

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30 Best Game Assets in 2024

30 Best Game Assets in 2024 I teamed up with Mykola to list assets that will save you YEARS:1. DoTween PRO • Description: Animation tool for smooth animations. • Price: $14 • Average Rating: 4.8/5 • Link: https://lnkd.in/ep6GKbiY2. Dynamic Bone • Description: Physics-based bone simulation. • Price: $20 • Average Rating: 4.7/5 • Link: https://lnkd.in/enKjDp-43. Final IK • Description: Inverse kinematics for realistic character movement. • Price: $90 • Average Rating: 4.6/5 • Link: https://lnkd.in/eEXYDjCj4. Mixamo • Description: Online platform for rigging and animating characters. • Price: Free • Average Rating: 4.5/5 • Link: https://www.mixamo.com/5. Kinematic Character Controller • Description: Smooth character movement controller. • Price: Free • Average Rating: 4.8/5 • Link: https://lnkd.in/ev9aywbr6. Cinemachine • Description: Advanced camera management. • Price: Free • Average Rating: 4.6/5 • Link: https://lnkd.in/e53fnKvv7. RayFire • Description: Advanced destruction effects. • Price: $189 • […]

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Retention is key for game success.

Retention is key for game success. Here are 22 proven tips to keep players coming back for more: 1. Keep the tutorial short and fun. Teach the basics without overwhelming. 2. Ensure the first-time user experience (FTUE) is smooth and clear so players start having fun quickly. 3. Start strong with a surprising and unique hook to grab attention. 4. Match gameplay with ads and expectations. Deliver what is promised. 5. Set clear goals to keep players focused and engaged. 6. Include fun rewards like win streaks, daily bonuses, and challenges. 7. Make sure the game runs smoothly with no bugs or crashes. 8. Balance difficulty. Keep it challenging but not frustrating. 9. Analyze where players drop off and fix those churn points. 10. Add progression systems to keep players motivated. 11. Introduce fresh mechanics as the game progresses. 12. […]

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What makes a game truly engaging?

What makes a game truly engaging? Here’s a breakdown: 𝟭. 𝗦𝗲𝗰𝗼𝗻𝗱-𝘁𝗼-𝘀𝗲𝗰𝗼𝗻𝗱 𝗳𝘂𝗻 🎯 The first thing players notice is the 𝙛𝙚𝙚𝙡 • Satisfying basic actions • Responsive, intuitive controls • A sense of playfulness • Think chopping wood, popping match-3 gems, or shooting. 𝟮. 𝗦𝗵𝗼𝗿𝘁-𝘁𝗲𝗿𝗺 𝗼𝗯𝗷𝗲𝗰𝘁𝗶𝘃𝗲𝘀 🏆 Players want goals they can achieve quickly. • Clear win/lose conditions • Tasks that vary to keep things fresh• Focus on one objective at a time• Examples: complete a tutorial, pass a level, beat a boss. 𝟯. 𝗠𝗶𝗱-𝘁𝗲𝗿𝗺 𝗴𝗼𝗮𝗹𝘀 📈 This layer builds a sense of progression over time. • Goals that take a few sessions to achieve • Multiple objectives to choose from • Tangible rewards for success • Think leveling up, unlocking upgrades, or finishing quests. 𝟰. 𝗟𝗼𝗻𝗴-𝘁𝗲𝗿𝗺 𝗺𝗶𝘀𝘀𝗶𝗼𝗻𝘀 🌟 This is where emotional engagement shines. • A reason to keep […]

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Time-limited bonuses are a game-changer for mobile.

Time-limited bonuses are a game-changer for mobile. Based on the Playliner research, here are the 8 most popular time-limited bonuses in top casual games: 1. ♥️ Unlimited Lives • No penalties for losing. Perfect for nonstop play during the bonus period. 2. 🎁 Double Rewards • Twice the rewards or currency while the clock is ticking. 3. 💸 Cost Reduction • Player actions or upgrades cost less for a limited time. 4. ⏱️ Faster Production • Buildings and goods finish faster, saving time and boosting progress. 5. 🎯 Better Drop Rates • Higher chances to score rare items during the event. 6. ✖️ Higher Multipliers • Multiply your resources or rewards for even bigger wins. 7. 🎡 Special Mechanics • Temporary access to unique gameplay features, like lucky wheels or team boosts. 8. 📈 Stat Improvements • Boost specific player […]

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Subtle Psychology at Play? 🔥

Subtle Psychology at Play? 🔥🔥🔥 For those unfamiliar, Royal Match’s 'Lava Quest' is a time-limited event where players must beat seven consecutive levels without failing once. Only players who clear all seven levels share the grand prize of 10,000 coins, adding a sense of urgency and high stakes to each attempt. Fail a level, and you're out!Now, here’s the clever twist: during 'Lava Quest', the game uses a lava-themed background for the levels themselves. While it’s mostly covered by the tiles, you can still sense it in the background. This subtle design choice might just create a bit of subconscious pressure—like you don’t want to “fall into the lava” by losing. I can’t help but wonder if this gentle reminder actually pushes players to use boosters or even purchase extra moves if they’re close to failing. What do you think? […]

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How to design your player journey map?

How to design your player journey map? (5-step checklist)A player journey map visualizes experiences↳ aligns gameplay, monetization & retention.Here’s how to design one for your game:1️⃣ Define your map’s purpose• Focus on 1 goal: onboarding, retention, etc.• Set detail level, e.g., purchase journey.• Identify segment: casual, whales, etc.2️⃣ Identify player personas• Casual: focus on easy access & discovery.• Influencers: reward w/ social recognition.• Spenders: highlight exclusive offers.3️⃣ Analyze behaviors and touchpoints• Observe key systems: core, meta, etc.• Track streamers and community activity.• Check top items for awareness/purchases.4️⃣ Map the player journey stages• Awareness: Buzz from gameplay & socials.• Consideration: Reviews & personal offers.• Purchase: Easy checkout & seamless flow.• Usage: Impact on gameplay & recognition.5️⃣ Validate and refine your map• Test it with player actions and feedback.• Align it with KPIs like retention rates.• Keep evolving as the game grows.❗Things […]

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Mobile Gaming Today: 36

Hey Fam,Tired of bullshit posts on LinkedIn? 👎🏻I tried "Not Interested & Unfollow" to fix my feed, but still the same.Any tips? 🐿️Mobile Marketing» Major Trend: Celebrity Effect in Creatives💰 Pokémon TCG has earned $100M in IAP🔥 Burny Games: Making Millions from Ads💸 Pokemon’s Winning Formula: $4M/Day» Data Series: Say Games & Homa📘 Beginners Guide to ASO⭐️ Hexa Sort Segment: Growth, Challenges, Lessons🎯 Multiplacement Strategy on Apple Search Ads» New Program in TikTok Ads🐿️ How does a Live Ops system work?🚦 Smart Live-Ops Integration at Level Start/EndIndustry Highlights» AppLovin’s Adjust Faces LayoffsAppLovin in eCommerce?🎲 AppLovin Monopoly👑 Royal Kingdom to Grow Match-3 GDP💰 $1B Playbook behind Royal Match success🧩 Next Hit Merge Games: Innovation Meets Depth🔥 Google & Korean Game Giants in Hot WaterRovio Could be Poison to SEGA☃️ How to make your game look stunning?🚀 8 Things to Do & […]

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Solo Tournaments Guide

Solo Tournaments Guide Here’s how they work, based on the Playliner breakdown of Match Factory tournaments:𝟭. 𝗤𝘂𝗮𝗹𝗶𝗳𝗶𝗰𝗮𝘁𝗶𝗼𝗻 𝗧𝗮𝘀𝗸 • Players qualify by completing at least one level. • Inactive players are excluded, and everyone begins on equal ground. 𝟮. 𝗪𝗶𝗻 𝗠𝘂𝗹𝘁𝗶𝗽𝗹𝗶𝗲𝗿𝘀 • Win a level on the first try? Your event token multiplier increases. • Fail? The multiplier resets, adding stakes to every move. 𝟯. 𝗣𝗹𝗮𝘆𝗲𝗿 𝗚𝗿𝗼𝘂𝗽𝗶𝗻𝗴 • Players are grouped into pools of 30–50, matched by activity or spending habits. • Bots may fill gaps, keeping the competition alive. 𝟰. 𝗘𝘃𝗲𝗻𝘁 𝗧𝗼𝗸𝗲𝗻𝘀 • Event tokens come from core gameplay: --- Completing levels --- Collecting special items • More tokens = higher leaderboard rankings. 𝟱. 𝗗𝘂𝗿𝗮𝘁𝗶𝗼𝗻 • Tournaments run for 1–3 days, with a visible countdown timer to maintain urgency. 𝟲. 𝗥𝗲𝘄𝗮𝗿𝗱𝘀 • Tiered prizes motivate participation: --- Top 3: […]

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150.000+ Game Designers around the world!

🗺 150.000+ Game Designers around the world!7 unique differences you should know about: They all do different things,To accomplish one thing!🚀 Its like a construction project. You need different experts to design:Foundation,Landscape,Electrical,Exterior,Statics,Interior,Roof,etc.Each part is equally ‘’important’’and ‘’MUST’’ work together!Game design skills are similar,Different designers focus on different parts:✦ UX Designers,✦ Level Designers,✦ System Designers,✦ Combat Designers,✦ Narrative Designers,✦ Creative Art Designer,✦ Game Economy Designers.Each designer’s job is unique.Together, they make the game work.Also, often we see ‘’one’’ title,That does it all, or connects them,Game Product ManagerProduct Director etc.

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