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Trash Tycoon Idle Empire By Supersonic & Funcell

🔥 HYBRIDCASUAL IS ON FIRE! 🔥”TRASH TYCOON IDLE EMPIRE” BY SUPERSONIC & FUNCELL Hi, Mobile Gaming Family! 😍 The big publisher Supersonic from Unity has posted an insightful case study (link in the comments) on its recently released Hybridcasual game, “Trash Tycoon Idle Empire”. ♻️👷Idle Tycoon is one of the game genres closest to Hypercasual.Despite the depth of the narrative, its clicker mechanics are very accessible. 👆Not by chance, several Hypercasual publishers have released Tycoon titles. And now, in the Age of Hybridcasual, Tycoon has moved onto the development roadmap of the big publishers.“Trash Tycoon Idle Empire” is developed by Funcell Games .Funcell is a prominent studio with a portfolio of games with more than 300MM downloads. 🤯They developed big hits such as “Idle 9 Months” (46MM) and “Dog Life Simulator!” (34MM). 👏According to NextBigGames , life simulators are one […]

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Super Cool Event in “Twisted Tangle” by Rollic Games

💡 Super Cool Event in "Twisted Tangle" by Rollic Games 💡 Just came across a brilliant event mechanic in "Twisted Tangle"! 🎉 Here’s the twist: the points or XP you earn to progress through event rewards are based on the seconds left on the timer when you complete each level. ⏱️ So, the faster you finish, the more points you get! 🚀This approach is fantastic, especially for puzzle games with timed challenges. It’s skill-based, so it feels super satisfying for players who master each level. Plus, from a monetization perspective, it’s genius! Players are motivated to beat levels quickly, which could lead to increased booster usage—and when those boosters run out, maybe even some purchases. 🛒What do you think of this timing-based reward system?

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Supercell ran the 2nd Beta test for Project R.I.S.E

Supercell ran the 2nd Beta test for Project R.I.S.E. during last weekend and there were some major changes 🤩 done to the core of the game from the 1st test, that we saw during July this year. Get the latest run down here 😎 The biggest change is the perk selection as it is going be asynchronous, meaning you don't need to wait ⏳ for other players to choose and the game won't stop during this time as in previous version. Each player now has their own pool to chose from, which is affected by their overall progression. Perks now cost elixir giving it a strategic choice, with the possibility to save it between floors. This is a great change as it removed a lot of friction and unlocked more metagame options to affect the perk pools 😁.Heroes got a […]

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Start using 70/20/10 Game Design Theory.

In video game design, data reigns seriously supreme. You can start using 70/20/10 Game Design Theory. Building on genre proven mechanics and standards is key to creating next hits. What is 70-20-10? Let me explain, briefly.70% of your design should be proven,Something other games in the genre,Done extremely well,Considered ‘’standard’’ for the genre.20% of it should be something better.Depending on your team,Make something better than top competitorsSomething that team can improve.10% is the element of surprise.Try something new, mix other mechanics,Go crazy, sky is the limit.Minimum risk,Maximum reward.What is your approach at game design?Cheers!PS:This method is really useful for mobile games, but sure can be effectively used in other platforms.

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Ultimate career advice for newcomers in GameDev

The ultimate career advice for newcomers in game development: Build long-term relationships with your peers.In this industry, connections are everything.The gaming industry might seem big, but it is like a "small village." You'll keep running into the same people in surprising ways as your career progresses.Here’s why relationships matter:• You never know where your peers will be in 10 years, or where you will be. • A single connection can open (or close) big doors down the road. • Opportunities often come from those you’ve worked with before.So, here’s what to do:• Stay in touch with former colleagues. • Keep your promises and always follow through. • Help others whenever you can.The relationships you build today can lead to unexpected opportunities tomorrow.

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Next-Gen Social Mechanics: Next Big Opportunity in F2P

🌐 Next-Gen Social Mechanics in Gaming: The Next Big Opportunity in F2P 🌐 As the gaming landscape continues to evolve, the next billion-dollar opportunity lies in pushing beyond today’s social mechanics and connectivity features. In a world craving genuine connection, games that foster deep social engagement both inside and outside the game environment are set to thrive.Imagine games where players can connect beyond traditional friend lists and chat functions. Instead, they could experience a “Tinder-like” player-matching system, building teams or alliances based on compatibility, interests, or in-game objectives. Picture boosters that activate based on proximity, or resource trading convoys that reward cooperation and strategic trading based on location. These features wouldn’t just offer new play methods—they’d create lasting relationships beyond the screen. And I'm not talking only about location-based games here.🔍 Why This Approach Works in Today’s World?In a society […]

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6 key steps on successful puzzle games

I shared the stage with Yunus to discuss 6 key steps on successful puzzle games. Step 6 is the real DEAL! Yunus is the developer behind Hexa Sort,Currently making $15M a month.Published by Lion StudiosThis is not his first puzzle game.He has been fighting in frontlines in this genre.Here are the 6 key steps we discussed:1- Creating a hit mobile puzzle game is not easy:↳ Watching the market, closely,↳ Constant Iteration - (Hexagon theme)↳ Constant Innovation - (Auto Sort)2- You can’t scale a game without a low CPI:↳ Focus on new User Acquisition,↳ Keep your retention high,↳ Iterate CREATIVES as well,3- Level design doesn’t mean quantity:↳ Having 350 levels means nothing,↳ Amount of FUN per level means everything.4- Polished art is not a unique selling point↳ Smooth game play is,↳ Flowing animations are.5- You need patience and practice:↳ What looks […]

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TikTok Trend: Do Re Mi & Scream Chicken

TIKTOK NEW TREND DO RE MI & SCREAM CHICKEN The game development ecosystem has again been surprised by two games that have jumped the charts. 🚀💫 “Mini Games: Calm & Relax” by Unicorn Studio (Rocket Game Studio).💫 “Tik Tap Challenge” by XGame Studio.According to AppMagic, these games have achieved more than 35MM and 12MM downloads respectively in recent weeks. 📈The reason behind the success of these two games lies in... TikTok. 👀Days before they began their exponential growth, both included two filter game trends.👇 Swipe through the slides below and learn about the journey of these hits. 👇- X -Cost Center offers a BI platform that helps scale up mobile games across UA, Creatives, and Gameplay. 🏆Amanote, the rhythm games giant, uses Cost Center's platform for +90% of the CPI and CPA campaigns on its 4 flagships. 📈Call my friend […]

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All in Hole by Homa Games already scaled to $50K+ A Day

All in Hole by Homa already scaled to more than $50K a day 🤑 in IAPs, even though it is still in T1 "soft-launch" release and it is not available worldwide (US is open). We couldn't ignore this very bold iteration so you can read the rundown here 😎. Core gameplay is based on Attack Hole 🕳️, another similar game in Homa's portfolio, which already did 100 Mil. downloads. Both of these are an iteration on Voodoo's 2018 smash hit Hole.io, which is a PvP ⚔️ based version of this core, where you eat your opponents. It still does 300K downloads a day and is past 350 Mil. downloads. So the team at Homa already had a previous experience with single player version of this core, where you simply grow your hole to eat more and more bigger level objectives, […]

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Better iterations with OODA Loop

💫 Better iterations with OODA Loop Why typical "Learn, Build, Measure" methodology may be misleading?OODA Loop is a decision-making framework, developed by John Boyd consisting of 4 steps:❶ ObservationIdentify the problem.Gain an overall understanding of the environment.❷ OrientationDefining what should be the next steps and why.What's your timeline and how feasible your solutions are?❸ DecisionCheck your resources and data.Take into consideration all the potential outcomes.❹ ActionDefine who's responsible, prepare the scenarios and take the actions.👉 HOW TO USE IT FOR GAMES?OODA Loop is one of the best approaches when you want to optimize your user experience.First you identify a friction or you want check a UX theory.Then you start checking your data, things like your custom events, your data dashboards, etc.Often you need to write new queries in order to inspect some new ratios and broaden your view.Once you have […]

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Happy Halloween to all my US readers!

🎃 Happy Halloween to all my US readers! 🎃I love seeing the holiday spirit come alive in mobile games, especially through all the visual transformations. From spooky loading screens to themed events, it’s amazing how games add that extra festive touch. Swipe through to see some fun examples of Halloween visuals in mobile games! Do you enjoy these seasonal designs as much as I do? 👻hashtag#Halloween hashtag#MobileGames hashtag#GameDesign hashtag#FestiveFun hashtag#SpookySeason

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