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CookieRun Meets India, Black Desert Exits China, and More

CookieRun India Launches on December 11 The eagerly awaited game, CookieRun India, is set to officially launch its local services on December 11. This game is developed by DEVSISTERS' Studio Kingdom, a subsidiary focused on content development, with Krafton taking charge of local service and marketing efforts. Based on the original CookieRun, which debuted in 2013, CookieRun India is tailored specifically for the Indian gaming market. Krafton has a proven track record in this region, having achieved significant success with Battlegrounds Mobile India. The collaboration with DEVSISTERS aims to leverage this expertise in crafting a unique gaming experience tailored for Indian audiences. DEVSISTERS emphasizes that CookieRun India will introduce greater character depth, collection and growth mechanics, and social competition elements, surpassing the existing casual games in the market. The game will also feature locally inspired content, including original cookies, maps, […]

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Subculture Games in Korea: Successes, Failures, and Future Outlook

Subculture games are titles that target a niche audience or a specific fandom rather than aiming for a broad, mainstream market. These games attract a devoted fanbase that tends to deeply immerse themselves in the game’s characters and world. This immersion often results in a unique spending pattern, where players are willing to invest significantly in the game to enhance their experience. The genre itself often draws inspiration from Japanese anime, manga, and game culture, making it particularly appealing to younger generations. Recently, this genre has rapidly grown in Korea’s mobile game market and has also garnered attention in the global gaming scene. SHIFTUP and Nexon’s Bright Future Among Korean game companies, SHIFTUP and Nexon have notably succeeded in the subculture genre. SHIFTUP’s Goddess of Victory: NIKKE has achieved global success, captivating players worldwide with stunning graphics and compelling storytelling. […]

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The Korean Gaming Industry: Key Insights

Overview of the Korean Gaming Market The Korean gaming industry is a global powerhouse, ranking as the fourth-largest video game market worldwide. This success is driven by a combination of advanced IT infrastructure, extensive internet access, and a deep-rooted passion for technology. Korea's rapid digital advancement, supported by government investments, has created a fertile ground for the gaming industry to thrive. The prevalence of PC rooms, known as ‘PC bangs’, has played a crucial role, serving not only as venues for gaming but also as social hubs where people gather to compete and connect. These PC bangs have fostered a unique gaming culture centered around community and competition, where games like Starcraft and Lineage became cultural phenomena. Major companies like Nexon and NCSoft have capitalized on this environment, leading the market with innovative games that appeal to both local and […]

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G-Star Korea

14-17 November 2024! G-STAR 2024 will be held in Busan, South Korea. Location: BEXCO │ Busan Exhibition and Convention Center G-Star: Korea’s Largest Gaming Convention Since 2005 G-Star, Korea’s premier gaming convention, has been held annually since 2005. It stands as Korea's biggest gaming event, drawing in local and global audiences. G-Star in Busan: A Hub for Gaming Enthusiasts Unlike many other major events in Korea, G-Star is hosted in Busan, not Seoul. The convention takes place at Bexco, Busan's largest convention center, offering a wide array of activities including new game IP launches, gaming tournaments, game demos, and business meetings. G-Star has become a crucial event in the gaming industry, attracting numerous local and international participants and visitors every year. Celebrating 20 Years of G-Star 2023 marks a significant milestone as G-Star celebrates its 20th anniversary. To honor this special […]

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