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Listening Before Building: De-Risking Startups Early

As an investor, I admire founders who haven't built much yet but have significantly de-risked their venture by engaging with potential customers. They've identified pain points and developed a thesis on what needs to exist to solve these problems. They prioritize understanding the problem through customer conversations over immediate technological development. When developers dive into building too quickly, relying solely on hunches, they gamble with uncertain odds—sometimes as low as 5% or as high as 90%, but there's no way to know until it's built and measured.

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Mobile Gaming Today: 26

⚡️ 9-13 Sep Mobile Gaming Data Digest Industry Highlights ⭐️ Jobs of The Week ⚡️ Gür: 24 Pre-order iOS Games 🚫 Unity: Unity is canceling the Runtime Fee 🎯 Slashcev: Want to break into GameDev in 2024? 😶‍🌫️ Wright: Never been harder to launch a new game 🥂 Viegas: Let’s talk about some mobile gaming insights 🇰🇷 Kim: Korean Indie Games: Pioneering Global Success 💰 Üzmez: Why do you need a Game Economy Designer? 🧩 Black: It’s Time for Games to Embrace Aggregation Theory 🇨🇳 Remiar: Minigame Market will exceed 500M MAU in China 🍀 ZiMAD: Partnership with Alzheimer's Disease International 🚫 Zubov: No More AAA Ports on Apple Presentation 🤞🏻 Farha: Breaking into the gaming industry is tough. 🏆 Yilmaz: WePlay Ventures | August Highlights 👾 Delventhal: GameDev is complicated 🕹️ Lattanzio: Fall Guys Then & Now Mobile Marketing 🛠️ Live-Ops Features Starter Pack 🌝 Baeloha: Brawl Stars & SpongeBob 🤖 Rimola: Squad Busters x Transformers 🐱 Braberg: Office […]

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Offline – No WiFi Needed, No UA Spent, Yet Making $550k/Day

Offline Games - No WiFi Needed, No UA Spent, Yet Making $550k/Day in Ad Revenue 🤑 Offline Games - No WiFi Games by Jindoblu dominates the offline games category, pulling in $550K/day in ad revenue with zero UA spend. Let that sink in—no UA costs. We couldn’t even find a single creative. The secret behind this? A masterclass in ASO and SEO, driving 100M+ downloads organically through search, link building, and smart cross-promotion with other portfolio games like Antistress and Two Player Games. 📈Offline Games is a collection of 32 offline games like Water Sort, Solitaire, Ludo, and Minesweeper. There's No in-game currency, no progression system, and not even a shop 😱. The monetization strategy relies on rewarded ads, and that simplicity has scaled massively—hitting 1.5M daily downloads in July alone according to Sensor Tower.The real jaw-dropping moment is that […]

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Want to break into game development in 2024?

Want to break into game development in 2024? Here’s how to start from scratch:𝗟𝗘𝗩𝗘𝗟 𝟬: Don’t spend a dollar on paid game design courses. → Focus on free, high-quality resources.𝗟𝗘𝗩𝗘𝗟 𝟭: 𝗦𝗧𝗨𝗗𝗬→ Use these resources to build your foundation:𝗬𝗼𝘂𝗧𝘂𝗯𝗲 𝗖𝗵𝗮𝗻𝗻𝗲𝗹𝘀: 🎥 Game Maker’s Toolkit (https://lnkd.in/eV8jiCC3) 🎥 Brackeys (https://lnkd.in/emePzUpy) 🎥 Thomas Brush (https://lnkd.in/e7NFK9vH)𝗕𝗹𝗼𝗴𝘀: 📝 Deconstructor of Fun (https://lnkd.in/eMdVqAPZ) 📝 Gamasutra (https://lnkd.in/e2cFCDBe) 📝 Game Design Skills (https://lnkd.in/ewXVpJ6H)𝗕𝗼𝗼𝗸𝘀: 📚 Flow by Mihaly Csikszentmihalyi (https://lnkd.in/etk_WeP5) 📚 The Art of Game Design by Jesse Schell (https://lnkd.in/eFt9MRdf) 📚 Blood, Sweat, and Pixels by Jason Schreier (https://lnkd.in/ebvmm7Ty)𝗟𝗘𝗩𝗘𝗟 𝟮: 𝗣𝗥𝗔𝗖𝗧𝗜𝗖𝗘→ Apply your knowledge in game jams every month:🕹️ Ludum Dare (https://ldjam.com) 🕹️ itch.io Game Jams (https://itch.io/jams) 🕹️ Game Jam Central (https://lnkd.in/et3fqfrk) 🕹️ One Game a Month (https://onegameamonth.com/) 🕹️ Global Game Jam (https://globalgamejam.org/) 🕹️ GMTK Game Jam (https://lnkd.in/ecSD6V_K)𝗟𝗘𝗩𝗘𝗟 𝟯: 𝗡𝗘𝗧𝗪𝗢𝗥𝗞→ Connect with industry pros:𝗙𝗼𝗿 𝗶𝗻𝘀𝗶𝗴𝗵𝘁𝘀, 𝗳𝗼𝗹𝗹𝗼𝘄: Sergei VasiukGökhan Üzmez Jakub Remiar 𝗙𝗼𝗿 […]

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Monetization Insight from Toon Blast

🚀 Monetization Insight from Toon Blast --> I recently came across an interesting feature in Toon Blast that highlights how to effectively combine gameplay progression with monetization. The feature, called Progress Pack, rewards players with coins as they collect stars from completing levels. However, there’s a twist—players need to make a small purchase to claim the rewards they’ve already earned.💡 Here's why I find this compelling:1. Psychological Commitment: The pack offers up to 3500 coins with an attractive 95% off. The player earns stars naturally by playing, but to unlock the rewards they’ve "already earned," they need to pay a small amount. This taps into the psychology of ownership and sunk-cost fallacy, where players feel motivated to claim what they've worked towards.2. Gradual Engagement: The feature motivates longer engagement by gradually increasing the rewards as players reach higher milestones (10, […]

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Stop blaming the Saturated Market for your failed game

Stop blaming the ‘’saturated’’ market for your ''failed'' game, and.. Get back to the drawing board.Because, you may be wrong all along. -You can’t make another match-3, it’s a red ocean.🙃🙃-Match3D? So many attempts, it doesn’t work.🤭🤭-Fine, but you can’t make another block puzzle😉😉We have 6 NEW games made in the past year,Dominating the most downloaded charts.All have a flawless gameplay and Actually creative marketing departments.Most importantly,They didn’t appear out of thin air!These developers worked hard:- Based on rock solid data,- Mastered the gameplay,- Engineered level funnels,- Evaluated the data for results...Results are not coincidental. It's science based creativity!So, next time before blaming the market,Make sure you have taken the right steps.Does ''saturated market'' even exist?

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Interesting Yoga Puzzle: Strike a Pose

🌟 Yoga Match by Holago Games led by Can Hülagü, Taygun Savaş and many more is a puzzle game that brings a fresh twist to the block match genre! 🧘‍♀️🧩 Instead of the usual shapes or colors, you’re sorting people into yoga poses! 🙆‍♂️🧘‍♀️🧍‍♂️ It’s a brilliantly executed concept that’s super fun and visually different, even though the mechanics are simple. ⏳ Within a limited time, you’ll need to strategically sort each person onto their respective yoga mats on the grid. 🧩🏃‍♂️ It’s both relaxing and challenging—perfect for puzzle lovers looking for something unique! 💫

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Roadmap to Improve Game LTV

A roadmap to improve a game's LTV isn't as complicated as it sounds. Here's a straightforward process to follow:1. Nail short-term retention first. ↳ Focus on optimizing the onboarding experience to hook players2. Drive high engagement. ↳ Make a compelling and fun gameplay loop 3. Then, focus on long-term retention. ↳ Add new content and features↳ Create strong progression and goals to keep players invested over time4. Convert players into paying users. ↳ Create resource shortage and offer tailored starter packs 5. Increase payment frequency. ↳ Add time-limited deals or season passes to encourage consistent spending6. Raise the average transaction value. ↳ Offer high-value bundles and adjust prices based on player segmentation7. Explore additional revenue streams. ↳ Experiment with ads and subscription tiers through A/B testing → The challenge lies in the execution. • Each step offers multiple approaches. • […]

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Let’s wrap up the week with some news headlines.

Finale: Let's wrap up the week with some news headlines.No, not the unity runtime fee - something bigger: A new model from OpenAI. One of the biggest flaws of AI so far has been its logic and math performance.The previous model, 4o, scored 13% on the math olympiad problems.The newest one just released, scored 83%.(Funny enough, similar to the math olympiad score I had back in high school 🤓 )This is probably the Q* project they've been teasing (or being leaked).But what's the significance? Why is this relevant? Don't we already have calculators?The thing is, predicting words is one thing, logic is a completely separate pattern that can lead to better chain-of-thought reasoning that can answer tasks more effectively.The current model is said to perform as well as PhD students in physics, biology, and chemistry.Let's tinker around and see what […]

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24 Pre-order iOS Games

I've been keeping a close eye on 24 pre-order iOS games. Some I follow because I love their graphics,some for their high level of innovation,and others because I think the publisher could have a big influence.I believe these are the games we'll be talking a lot about in terms of iOS performance soon.

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New Game Dev Reality Check

New Game Dev Reality Check. "Publish fast" isn't always wise.Deadlines? Budgets? Players don't care.Quality beats panic releases. Here's why:1. Assuming you know players' tastes?❌ Wrong.Real insights come from player research.2. Big games = better games? ❌ False.Focus on core gameplay.3. Rushed launch? ❌ It's just "publishing crap."No polish = failure.

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Skip-Its in Ad Monetization in 2024

Skip-its, also known as skips, skip-its, and tickets offer the player an option to earn an in-game reward from a rewarded video ad without watching it. At the heart of most hypercasual and casual mobile games is the traditional ad monetization model - a necessary, though often maligned, source of revenue. Players often find themselves in a love-hate relationship with in-game ads: they’re a ticket to various rewards, yet they interrupt the flow of gameplay if not implemented correctly. However, the rise of 'Skip-Its' is challenging this norm, introducing an option that allows players to bypass ads for a small fee, yet still reap the rewards as if they had watched them. This concept presents a different angle to player interaction with ads; it is a major shift in user experience that introduces new dimensions in revenue generation and user […]

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