#GamingBusiness

Written by our partner InvestGame According to Bloomberg, US-based AR gaming company Niantic, Inc. plans to sell its gaming business, including its flagship title, Pokémon GO. The game development division could be acquired by US-based mobile gaming company Scopely for $3.5B. This deal would significantly shift the AR and location-based gaming market if true. ABOUT NIANTIC Niantic was established as an internal startup at Google in 2010 by John Hanke (previously CEO of Keyhole, which was acquired by Google and became the foundation of Google Earth). In 2015, it spun out as an independent company with backing from Google (NASDAQ: GOOG), Nintendo (TYO: 7974), and The Pokémon Company. Today, the company employs almost 1,000 people, with main offices in the US, Japan, and the UK. Since 2015, Niantic has raised over $765m across four funding rounds: in Oct’15, the company […]

Meta has launched a $50 million Creator Fund for developers building games for its online virtual space Horizon Worlds. Meta said it will pay devs monthly based on factors such as engagement, retention, and in-world purchases. As part of this initiative, Meta is also introducing its first creator competition of the year. The first will be a $1m mobile-focused contest, which is set to start on Tuesday, March 11th. Moreover, the company said that Meta Horizon Creator Program members can increase earnings through in-world purchases, which will expand to 18 more countries on Monday, February 24th. Meta has also released the Horizon Worlds desktop editor in early access. It supports new features, including custom model import for building worlds, TypeScript support for complex game logic, and mobile optimisation tools. In the US, it also features generative AI tools such as […]

Unity made a bold, high-stakes move in 2024, trimming its ranks to 4,987 full-timers—a dramatic cut costing $214M. In a sweeping reorganization, the game engine and ads powerhouse shuttered 23 offices, shrinking its global presence from 57 locations in 2023 to just 34 by year’s end. The cost breakdown? $15M in revenue expenses, $48M in R&D, $58M in sales and marketing, and $93M in general and admin—plus an extra $53M in restructuring charges. This follows earlier plans to slice 25% of the workforce in Q1, building on the near 1,800 employee drop from 2023 and a steeper decline from 2022’s 7,703 staff. Yet, even amid cost-cutting and a leaner footprint, Unity isn’t standing still. Despite revenue softness in its Chinese market and an accumulated deficit now at $3.7B, key customer contributions are on the rise, and the company holds $1.5B […]

The deadline came, and Apple didn’t hesitate. Over 135,000 apps vanished from EU App Stores overnight, casualties of the Digital Services Act (DSA). The new rule? Developers must publicly list their address, phone number, and email to keep their apps live. No compliance, no app. Apple made it crystal clear: as of February 18, 2025, any app without a verified “trader status” is gone. And they’re not coming back until developers cough up the required details. While the DSA aims for transparency, it’s hitting small and indie developers the hardest. Many work from home, relying on a simple support email rather than sharing personal contact details. Now, they’re scrambling for solutions—virtual offices, coworking spaces, and burner numbers—just to stay compliant without sacrificing privacy. The rule applies to any app that makes money—whether through in-app purchases, ads, or even one-time downloads. […]

Hasbro’s playing Monopoly GO! in real life. Cool numbers, right? Let's also check how Scopely is doing there! In 2024, Monopoly GO! got 2.2bn IAP & 60.5M Downloads. 🚀 Wizards of the Coast & Digital Gaming Soar as Hasbro Charts a Winning Course Hasbro isn’t just playing the game, changing it. Delivered on its 2024 promises, and leveled up profitability. 🎮 Gaming Leads the Charge MONOPOLY GO! was a massive hit, contributing $112 million in 2024. Wizards of the Coast & Digital Gaming revenue climbed 4%. MAGIC: THE GATHERING held strong despite the tough comparison against last year’s Lord of the Rings set. Digital & Licensed Gaming surged 22%, showing Hasbro’s IP expansion is a game-changer. 📊 Financial Power-Ups Adjusted operating profit skyrocketed 76% to $839 million, thanks to cost efficiencies and a sharper business mix. Operating cash flow hit […]