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Royal Kingdom to Grow Match-3 GDP

𝗥𝗢𝗬𝗔𝗟 𝗞𝗜𝗡𝗚𝗗𝗢𝗠 𝗧𝗢 𝗚𝗥𝗢𝗪 𝗠𝗔𝗧𝗖𝗛𝟯 𝗚𝗗𝗣• Royal Kingdom launching Nov 22; today!• Royal Match has run away with it, but Candy Crush has grown over the long haul!• Some of its best quarters over the last two years.• Royal explosive growth didn’t come at anyone’s expense; Bezos and Paul Graham are right.• 𝗠𝗼𝘀𝘁 𝗰𝗼𝗺𝗽𝗮𝗻𝗶𝗲𝘀 𝗱𝗶𝗲 𝗯𝘆 𝘀𝘂𝗶𝗰𝗶𝗱𝗲, 𝗻𝗼𝘁 𝗵𝗼𝗺𝗶𝗰𝗶𝗱𝗲.• Of the big three—Candy, Scapes, and Royal—only Royal lacks the 2nd and 3rd+ spin-offs.• “2nd flagship” games do well, but that seems like the ceiling (Familyscape and additional Candy spin-offs struggled) 𝗣𝗢𝗞𝗘𝗠𝗢𝗡 𝗣𝗢𝗖𝗞𝗘𝗧: 𝗦𝗛𝗔𝗥𝗞𝗙𝗜𝗡 𝗢𝗥 𝗥𝗨𝗡-𝗥𝗔𝗧𝗘?• 𝗖𝗼𝗿𝗿𝗲𝗰𝘁𝗶𝗼𝗻: Downloads were falling fast last time we checked (steady revenue pulled: Nov 5; Updated: Nov 14)• 𝗨.𝗦. 𝗱𝗼𝘄𝗻𝗹𝗼𝗮𝗱𝘀 𝗳𝗲𝗹𝗹 𝘁𝗼 𝗲𝗾𝘂𝗶𝗹𝗶𝗯𝗿𝗶𝘂𝗺, 𝗯𝘂𝘁 𝗝𝗮𝗽𝗮𝗻, 𝘄𝗶𝘁𝗵 𝗮 𝟮𝟭-𝗱𝗮𝘆 $𝟮𝟰 𝗥𝗣𝗗, 𝗵𝗮𝘀 𝗺𝗮𝗶𝗻𝘁𝗮𝗶𝗻𝗲𝗱 𝘀𝘁𝗲𝗮𝗱𝘆 𝗱𝗼𝘄𝗻𝗹𝗼𝗮𝗱𝘀 𝗳𝗿𝗼𝗺 𝘁𝗵𝗲 𝘀𝘁𝗮𝗿𝘁. Actual UA reinvestment? With high RPD, should this be […]

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Next Billion-Dollar Merge Games: Innovation Meets Depth

The Next Billion-Dollar Merge Games: Innovation Meets Depth 🚀🧩 Merge games have proven their staying power with Travel Town and Gossip Harbor blending grid management with narrative-driven building layers. In terms of the future, the next hits could emerge by leveraging key vectors in #gamesdesign and #systemsdesign that are theme-independent, appealing to female, male, and mixed audiences:🏗️📊 Simulation and Tycoon MechanicsImagine SimCity, Railroad Tycoon, or RollerCoaster Tycoon fused with #mergegames #gameplay. Adding tycoon-like depth could revolutionize Merge, offering strategic, long-term #engagement.--> Travel Town’s city-building layer could expand into dynamic economies, where merging fuels resource generation and upgrades.--> Ability to draw in players seeking meaningful, management-driven progression, boosting #retention and #LTV; and/or teaching this to existing players. 👪🕹️ Life Sims #Games like BitLife, Business Empire: RichMan, and Pick Me Up - Idle inspire the potential synergy between life sims and merge, […]

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How is mobile gaming performing?

How is mobile gaming performing? What does the latest data reveal? Recent months have brought mixed news for the mobile gaming industry, with both challenges and positive trends emerging. A look at the latest data (based on Sensor Tower) shows that: ▶️ 2024 is proving much stronger for mobile gaming than 2023. ▶️ October 2024 marked the first month in a while to see significant year-over-year download growth, surpassing even revenue growth (13% vs. 9% YoY). ▶️ iPads exhibit similar trends in October. ▶️ Android growth appears stagnant in recent months, despite some minor positive movements.

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Brutally Honest #139

Hey, FAM! What’s up? 🥃 Drink talk Planing a day trip to San Francisco. Anyone around Nov 26 or Nov 28? 🦩Tip of the week *BREAKING NEWS* AdROAS is live on Facebook. Start campaigns ASAP. It's already rolled out to 50% of advertisers, and you need to track the AdImpression event properly. No more shitty workarounds. Meta is finally getting on the AdROAS trend. It is only 2 years later than it should be, but better late than never! Jokes aside, Google, AppLovin, Unity, and Mintegral have already enabled AdROAS campaigns, but Facebook has historically lacked this functionality.     For instructions on how to implement the event, see the official documentation. Adjust vs. Singular toggles: Adjust:   Singular:   Unfortunately, I couldn’t find any guidance for Appsflyer. After integration, follow these steps: Create an App Promotion campaign. Works with […]

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10 Ways To Get Your Game Funded

In recent years, I've secured funding for 6 different projects. Here are 10 funding options to bring your game to life:---- 1. PUBLISHERS ----• Funding: $50k to several million• Terms: Revenue share, milestone payments, creative control clauses• PC/Console Publishers - https://lnkd.in/eXpN_nve• Mobile Publishers - https://lnkd.in/eFrqyyWh---- 2. VC INVESTORS ----• Funding: $300k to $10M+• Terms: Equity stake, convertible notes, valuation-based funding• List of VCs Investing in Games - https://lnkd.in/eExR25kB---- 3. ANGEL INVESTORS ----• Funding: $10k to $500k• Terms: Early equity, advisory roles• Top Angel Investors (Shizune) - https://lnkd.in/edy-UVy3• Playcap - https://www.playcap.gg/---- 4. ACCELERATORS ----• Funding: $20k to $150k+• Terms: Equity for funding, demo day presentations• Accelerators List - https://lnkd.in/eHY5acAg• Incubator List - https://lnkd.in/ehW4qwPu---- 5. CORPORATE GRANTS ----• Funding: $5k to $500k• Terms: Non-repayable funds, reporting requirements• Epic MegaGrants - https://lnkd.in/eq-FTZsQ• Indie Fund - https://indie-fund.com/• Games for Change Grant - https://lnkd.in/egUEbe8d---- 6. […]

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2025 Trends and Predictions 8-10

Part 4/5 - 2025 Trends and Predictions 8-10 Here are the final three of my yearly projections, probably the most unconventional ones or the ones most likely to be called b*llshit!8. Hybrid Casual Evolves Into CasualHear me out: back in January 2024, during the PGC Live Special with two & a half gamers Gamers, I told Jakub Remiar that hybrid is just a stepping stone to casual games. And I stand by it. From my own experience, the "hybrid" games I've been working on lately are arguably only a step away from being fully casual. They already include the bulk of casual features, player motivations, and economic drivers. Sure, they might lack full PvP functionality for now, but that could easily be added in the future. My prediction is simple: hybrid devs have learned the ropes of casual development and […]

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Mobile Gaming: My 27 success proven tools list

My 27 success proven tools list is your must have for mobile game development. 🔄 Repost to help new developers! Mobile Games hold almost 50%,of the entire video games market.Thats +$90B a year.Check out the tools that guides you to success:↳Measurement Partners✦Adjust ✦AppsFlyer ✦Singular↳Mediation✦AppLovin ✦Unity Google ✦AdMob↳Game Analytics✦Dive ✦devtodev ✦Amplitude↳Market Intel✦AppMagic ✦Sensor Tower ✦GameAnalytics↳Ad Intelligence✦AppGrowing ✦SocialPeta Ltd ✦Apptica↳LTV Prediction✦AppNava ✦Voyantis ✦Sociaro↳Appstore Optimization✦AppTweak ✦MobileAction ✦ShyftUp↳User Acquisition✦adjoe ✦Mistplay ✦Gamelight↳Competitive Intel✦Playliner ✦GameRefinery ✦Apptopia Inc.Use them wisely!What do you use?Cheers! PS: I am still learning a new one every week! Special thanks to Yağız Gür and Ömer Yakabagi for helping me to put together this list. I will try to highlight these and similar companies on what they do so keep an eye for it! #videogames #mobilegames

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Born To Play: Gen Alpha on Gaming

Spending time with my nephews on our common ground: Playing VIDEO GAMES: Here’s What Game Developers Need to Know. Summary: Gen Alpha is shaping up to be a generation like no other, defined by their comfort with technology, love for diverse gameplay, and highly social nature. By designing games that cater to their unique habits and preferences, developers can create experiences that resonate deeply with this emerging audience. By embracing cross-platform compatibility, prioritizing customization, enabling user-generated content, and catering to their broad genre interests, game developers can build games that not only capture Gen Alpha’s attention but also foster lasting engagement. This is a generation eager to learn, explore, and create ,a dynamic that opens up countless possibilities for innovative, adaptive game design. Generation Alpha, born after 2010 and often called the “iPad generation,” is the first cohort to grow […]

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MTG Acquires Plarium for $620M, Adding RAID to Its Portfolio

Aristocrat Leisure has agreed to sell Mobile Game Studio Plarium to MTG (Modern Times Group) for up to $820M, shifting focus to real-money gaming. The deal includes $620M upfront and up to $200M based on financial targets from 2025 to 2028. Who's MTG? Modern Times Group is an international Gaming group that owns and operates gaming studios with popular global IPs across a wide range of casual and mid-core genres. Portfolio? MTG’s portfolio is stacked with powerhouses like InnoGames, Hutch, PlaySimple, SnowPrint, Ninja Kiwi, alongside its dynamic VC Fund. How about Plarium? MTG’s acquisition of Plarium for $620M marks a pivotal moment in the mobile gaming industry, elevating MTG as a top-tier mobile gaming leader with a combined revenue surpassing $1.1 billion and an EBITDA over $277M. This acquisition brings RAID: Shadow Legends, an iconic mid-core RPG with a substantial […]

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My Supermarket Simulator 3D by Game District is the winner

My Supermarket Simulator 3D by Game District is the winner 🏆 of the Supermarket mobile race with 20 Mil. downloads for last month still doing around 600K 😱 downloads and $50K revenue a day. Why did it won? Out of all the supermarket games 🛒 (as this whole trend is based on a successful PC game on Steam) it has the most polish, most smooth tutorial and even ads some of its own on top of the original concept. Hard work did really payed off here 💪. We covered the first big mobile port in May and despite launching only in July, the Game District team was able to come on top. There is much clearer meta progression with goods 🛍️ ordered into milestone unlocks through license categories and even an automation of gameplay as you can hire your own […]

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Boom Beach by Supercell has seen long-term engagement decline

When looked over the long haul, Boom Beach by Supercell has seen long-term engagement decline (despite bringing great amount of revenue and success) over its lifecycle; a common trend for many mobile games as their player bases gradually lose interest after peak growth. Quickly looking, AppMagic analytics show that while e.g., their Warships update successfully reinvigorated engagement, giving players a competitive mode and new objectives, this effect was not overall solution for them as overall the long-term engagement is back on slowing down. Since then, DAU and MAU numbers have waned over long period of time, underscoring a need for further refreshing gameplay to keep the core player base engaged and finding meaningful ways how to introduce the game for new audiences.Obviously, it is not an easy job to refresh something like this for growth back again -- but Supercell […]

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River Fence: The Evolution of a New Trend in Mobile Games

🎉 𝐑𝐢𝐯𝐞𝐫 𝐅𝐞𝐧𝐜𝐞: 𝐓𝐡𝐞 𝐄𝐯𝐨𝐥𝐮𝐭𝐢𝐨𝐧 𝐨𝐟 𝐚 𝐍𝐞𝐰 𝐓𝐫𝐞𝐧𝐝 𝐢𝐧 𝐌𝐨𝐛𝐢𝐥𝐞 𝐆𝐚𝐦𝐞𝐬 👇 Idle games have long-inspired genres, often requiring innovative marketing to compensate for their "low-action" gameplay. In March 2022, Idle Lumber by AppQuantum set a new standard by introducing a unique element in their creatives—a river fence that stops logs. This idea evolved further in September 2023, establishing a trend that’s been catching on ever since.It took a bit of time, but other games eventually picked up on this mechanic. By May 2024, Idle Fishing 2 (Multicastgames LLC) cleverly adapted the river fence concept, transforming it into a net that fits seamlessly into their gameplay. And then, things really got interesting. In July 2024, AppQuantum took this trend to the next level with a new publishing deal with Rockbite Games Armenia Games, releasing Idle Outpost. This game quickly scaled […]

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