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Game Development Hell Is A Real Challenge

It happens more often than you think. Let me explain what it means and why it happens. โ†’ Extended Development Time:Projects often face significant delays, sometimes lasting years or even decades, without a clear end.โ†’ Frequent Changes:Games may undergo numerous direction, leadership, or design shifts, further delaying progress.โ†’ Unrealized Ambitions:Many projects have ambitious goals that are tough to achieve within the planned timelines and budgets.โ†’ Technical Challenges:Issues like bugs, compatibility problems, or the need for new technology can halt development.โ†’ Scope Creep:Adding new features and changing the project scope can lead to delays. This often happens when developers keep adding new elements without finishing existing ones.โ†’ Funding Issues:A lack of financial resources can stop development. This can happen due to budget overruns or investors pulling out.โ†’ Leadership Changes:Changes in the development team or leadership can lead to shifts in vision […]

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Unlocking the Secrets: How Gaming Supercharges Your Brain Chemistry?

Great to see you all! Hello mobile game enthusiasts! ๐Ÿคฉ Games are a powerful tool that shapes players' brains. Crafting these experiences leaves a lasting impact.It is possible to design the experience hormonally:Dopamine ๐ŸŽ‰๐—ช๐—ต๐—ฎ๐˜ ๐—ถ๐˜ ๐—ถ๐˜€: The "feel-good hormone," key for pleasure, reward, and motivation.๐—ง๐—ฟ๐—ถ๐—ด๐—ด๐—ฒ๐—ฟ๐—ฒ๐—ฑ ๐—ฏ๐˜†: Leveling up, achieving success, winning rewards.๐—˜๐—ณ๐—ณ๐—ฒ๐—ฐ๐˜๐˜€: Increases pleasure and happiness, and boosts motivation.๐—˜๐˜…๐—ฎ๐—บ๐—ฝ๐—น๐—ฒ: Think of the joy when beating a tough area in Dark Souls or unlocking a rare achievement in WoW. Thatโ€™s dopamine rewarding your effort.-Adrenaline ๐Ÿš€๐—ช๐—ต๐—ฎ๐˜ ๐—ถ๐˜ ๐—ถ๐˜€: The "fight or flight" hormone, preps the body for action.๐—ง๐—ฟ๐—ถ๐—ด๐—ด๐—ฒ๐—ฟ๐—ฒ๐—ฑ ๐—ฏ๐˜†: Thrilling scenes, enemy encounters.๐—˜๐—ณ๐—ณ๐—ฒ๐—ฐ๐˜๐˜€: Increases heart rate, boosts energy and alertness.๐—˜๐˜…๐—ฎ๐—บ๐—ฝ๐—น๐—ฒ: ย Feel your heart race during a boss battle in Sekiro or when you're carefully pulling your fallen friend in Chained Together? Thatโ€™s adrenaline.-Serotonin ๐ŸŒž๐—ช๐—ต๐—ฎ๐˜ ๐—ถ๐˜ ๐—ถ๐˜€: Stabilizes mood, well-being, and happiness.๐—ง๐—ฟ๐—ถ๐—ด๐—ด๐—ฒ๐—ฟ๐—ฒ๐—ฑ ๐—ฏ๐˜†: […]

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Soft-launch Sonar #5

13 brand new soft-launched games with no particular filter ๐Ÿ˜… There are games from a lot of big players in the market such as FunPlus, tap4fun, SYBO, Century Games, Voodoo, Playrix, KRAFTON Inc., Rollic, 37Games. Come check out what we caught this time ๐Ÿ˜Ž Empires And Magic by 37Games Bugtopia by 37Games Dark and Darker Mobile by KRAFTON Brawly by Century Games DotDot Blast by Century Games Roomscapes by Playrix Octopus Feast by Rollic Drop Sort JellyFish by VooDoo Subway Surfers City by SYBO Tavern Legend by Tap4Fun Mist Survival by FunPlus The trend of 4X companies from the East diversifying into casual categories continues, as seen with Merge Episodes, DotDot Blast, and Coin Pusher. I'm expecting many more games to follow as the UA know-how, from the giant 4X creative teams ๐Ÿ’ก will be utilized in casual. This can […]

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What Percentage Of Game Time Are Players Socially Engaged?

Here's the breakdown of social presence in popular games: โ€ข Zynga Poker (with Core): 85%โ€ข Monopoly Go: 70%โ€ข Board Kings: 70%โ€ข Coin Master: 67%โ€ข Dice Dreams: 27%โ€ข Animals & Coins: 18%โ€ข Solitaire Tripeaks: 10%โ€ข June's Journey: 9%โ€ข Candy Crush Saga: 7%โ€ข Royal Match: 5%โ€ข Zynga Poker (without Core): 5%โ€ข Fishdom: 4%โ€ข Best Fiends: 0%โ€ข Solitaire Grand Harvest: 0%Statistics are based on 10-hour playtests for each game, during which all moments where the player sees avatars or names of other players on the screen were counted.Data Source: Playliner

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New Games From Freshmens [Jul 26 – Aug 1, 2024]

Hello mobile game enthusiasts! ๐Ÿคฉ Great to see you all! In the past 7 days, 122 games were published for the first time by new developer accounts.โ†ณ 20 on Androidโ†ณ 102 on iOSBreakdown:Android:โ†ณ 4 out of 20 are Action games. ๐Ÿ’ฅโ†ณ 3 out of 20 are Card games. ๐Ÿƒโ†ณ 2 out of 20 are Simulation games. ๐Ÿ—๏ธโ†ณ 2 out of 20 are Arcade games. ๐Ÿ•น๏ธโ†ณ 2 out of 20 are Puzzle games. ๐ŸงฉiOS:โ†ณ 29 out of 102 are Casino games. ๐ŸŽฐโ†ณ 5 out of 102 are Casual games. ๐Ÿ˜Žโ†ณ 4 out of 102 are Simulation games. ๐Ÿ—๏ธโ†ณ 3 out of 102 are Strategy games. ๐Ÿฐโ†ณ 3 out of 102 are Role Playing games. โš”๏ธThe voice echoing in my brain: Why so many casino games? Will i see similar data next week?Data source: AppticaPS: These are the first games ever published […]

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Wondering How Ludo Games Are In The Top Charts?

Check out some insights into the trend and dive into the fastest-growing Ludo games in the world! ๐Ÿ”ฅโ€‹ In my opinion, these games are a great way to play with friends โ€‹๐ŸŸฅโ€‹๐ŸŸจโ€‹๐ŸŸฉโ€‹๐ŸŸฆโ€‹ 1- Ludo King by Gametion 2- Ludo Club by Moonfrog 3- Ludo SuperStar by Blacklight Games

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Squad Busters: Revenue Drop by 50%

Is it time for Supercell to worry? ๐Ÿ“‰ In June, daily revenue fell from $1.2M to $600k, a 50% drop. โ†ณ This was expected as the initial spike was due to organic downloads from pre-registrations.โ†ณ A decline was anticipated once those settled and user acquisition shifted to paid traffic.๐Ÿ“‰ But in July, daily revenue dropped another 50%: from ยฑ$600k to <$300k.This isn't just normalization: User Acquisition canโ€™t attract enough traffic at this price. The game probably is far from reaching profitability. Why did the decline happen again? โ€ข Very low medium- and long-term retentionโ€ข Day 30 retention does not exceed 3%โ€ข For comparison, Brawl Stars has nearly 20% Day 30 retentionCauses:โ€ข Insufficient gameplay depthโ€ข Weak further gacha mechanicsโ€ข Lack of contentโ€ข UX problemsIt's time for Supercell to take more decisive measures to improve the game.Data Source: AppMagic

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Trending Live-Ops Events: Choose Your Reward

Welcome back to my segment on Live-ops events in mobile games! This week, we're diving into a cool event concept: Letting players choose the complexity and reward. Letโ€™s explore how it works and why itโ€™s so effective! โ“ What Makes These Events Effective? โ“ How They Work: Players are presented with three different choices: Small, Medium, or Large.โœ… Small Reward: Typically includes basic in-game resources.โœ… Medium Reward: Often adds a mid-tier bonus or collectible item.โœ… Large Reward: Usually comes with high-value items and bonuses. โ“ Impact on Players โ“ When these events first appear, most players probably go for the biggest reward, which means they need to spend more resources like lives, energy, or coins. The interesting part is how behavior changes in future events. Players may choose rewards more wisely, making the event more engaging and increasing their playtime […]

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Mobile Gaming Today: 19

โšก๏ธ 22-26 July Mobile Gaming Data Digest Industry Highlights โญ๏ธ Mobile Gaming Jobs of The Week ๐Ÿ“š Anton Slashcev: 80 GameDev Tools Cheat Sheet ๐Ÿ•น๏ธ Michael Fitch: Secret To How To Make Games Fun ๐Ÿ‘Ž๐Ÿป Sergei Vasiuk: 10 Signs Players Spot A Disappointing Game ๐Ÿ Zack Weiss: Wondering How Snake Games Are In Top Charts? ๐Ÿฑ Outfit7โ€™s Talking Tom Series: A Colossal Media Empire ๐Ÿ‡ฐ๐Ÿ‡ท Myoungwon Kim: Korean Gaming Industry: Key Insights ๐Ÿ“– Ali Farha: Gaming Lingo: Top Gaming Terms Cheat Sheet ๐Ÿ’ฐ Gil Tov-Ly: An Appstore That Only Charges A 12% Fee? ๐ŸŽฏ Ten Square Games: Capturing the Future of Mobile Gaming ๐Ÿ“ฑ Telegram to Launch Own App Store After Almost 1Bn Users ๐Ÿ“Š Newzoo: How Consumers Engage With Games Today Mobile Marketing ๐ŸŒณ Gรถkhan รœzmez: Healthy Game Metric Matrix ๐Ÿ“ˆ Anton Slashcev: How to Increase Game Retention? ๐Ÿฆ„Matej Lancaric: Azur Gamesโ€™ 10bn Installs & $250M IAP ๐Ÿฆธ Nexters: Hero Wars: Alliance surpasses $1.5bn in […]

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Effective Phone Connect Funnel by Coin Master

Here's a great example of an effective phone connect funnel that I saw in Coin Master by Moon Active. This simple yet engaging process makes it easy for players to connect their phone numbers and rewards them along the way. Itโ€™s a strategy that other game developers can learn from to enhance player engagement and retention.How It Works:โœ… Step 1: Enter Your Phone Numberโœ… Step 2: Enter the Verification Codeโœ… Step 3: Receive Your Rewardsโœ… Step 4: Add Friends and Get Additional RewardsThis method is straightforward and keeps the user engaged throughout the process by offering immediate rewards. It's an excellent way to integrate players more deeply into the game ecosystem and ensure they feel valued.

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Royal Match: Monetization at the Point of Failure

Have you noticed how Royal Match cleverly uses the moment of failure to present enticing monetization offers? When players run out of moves, they're immediately offered a special offer or a Royal Pass. This tactic targets players' frustration and sense of failure, increasing the likelihood of spending to overcome the challenge.By presenting these offers right when players need them most, Royal Match effectively boosts spending habits and enhances player retention. Check out the screenshot below to see this strategy in action! ๐Ÿ‘‡

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