admonetization

Stop blaming the ‘’saturated’’ market for your ''failed'' game, and.. Get back to the drawing board.Because, you may be wrong all along. -You can’t make another match-3, it’s a red ocean.🙃🙃-Match3D? So many attempts, it doesn’t work.🤭🤭-Fine, but you can’t make another block puzzle😉😉We have 6 NEW games made in the past year,Dominating the most downloaded charts.All have a flawless gameplay and Actually creative marketing departments.Most importantly,They didn’t appear out of thin air!These developers worked hard:- Based on rock solid data,- Mastered the gameplay,- Engineered level funnels,- Evaluated the data for results...Results are not coincidental. It's science based creativity!So, next time before blaming the market,Make sure you have taken the right steps.Does ''saturated market'' even exist?

Finale: Let's wrap up the week with some news headlines.No, not the unity runtime fee - something bigger: A new model from OpenAI. One of the biggest flaws of AI so far has been its logic and math performance.The previous model, 4o, scored 13% on the math olympiad problems.The newest one just released, scored 83%.(Funny enough, similar to the math olympiad score I had back in high school 🤓 )This is probably the Q* project they've been teasing (or being leaked).But what's the significance? Why is this relevant? Don't we already have calculators?The thing is, predicting words is one thing, logic is a completely separate pattern that can lead to better chain-of-thought reasoning that can answer tasks more effectively.The current model is said to perform as well as PhD students in physics, biology, and chemistry.Let's tinker around and see what […]

I've been keeping a close eye on 24 pre-order iOS games. Some I follow because I love their graphics,some for their high level of innovation,and others because I think the publisher could have a big influence.I believe these are the games we'll be talking a lot about in terms of iOS performance soon.

Live-Ops Features Starter Pack Here is a list of references from top games for each feature:𝗠𝗼𝗻𝗲𝘁𝗶𝘇𝗮𝘁𝗶𝗼𝗻 𝗙𝗲𝗮𝘁𝘂𝗿𝗲𝘀• Piggy Bank• Double & Tripple Offers • Rolling Offer• Starter Pack Offer𝗘𝗻𝗴𝗮𝗴𝗲𝗺𝗲𝗻𝘁 𝗠𝗲𝗰𝗵𝗮𝗻𝗶𝗰𝘀• Happy Hours• Daily Quests• Race Tournament• Solo Tournament• Win Streak • Milestone Tasks• Time pressing challenge𝗥𝗲𝘁𝗲𝗻𝘁𝗶𝗼𝗻 𝗠𝗲𝗰𝗵𝗮𝗻𝗶𝗰𝘀• Daily Bonus• Push Notifications• Album Collection𝗦𝗼𝗰𝗶𝗮𝗹 𝗙𝗲𝗮𝘁𝘂𝗿𝗲𝘀• Partners • Clans • Friends• Team Tournament 𝗠𝗶𝗻𝗶𝗴𝗮𝗺𝗲𝘀 \ 𝟮𝗻𝗱 𝗖𝗼𝗿𝗲• Board Minigame• Treasure Hunt Minigame• Plinko• Slot Machine / Wheel Minigame• Puzzle𝗦𝗲𝗮𝘀𝗼𝗻 𝗣𝗮𝘀𝘀

⚠️ TREND ALERT ⚠️ DOWNHILL SKATEBOARD 🛹🛣️ 👇 Read my review 👇 Do you know what Downhill Skateboarding is? 🤔Downhill skateboarding is an extreme sport where riders race down steep hills at high speeds on longboards.It involves a combination of skill, precision, and control, as skaters navigate through winding roads, often reaching speeds of 50-70 mph (80-113 km/h) or more. 😱The goal is to maintain balance and control while descending, using techniques such as tucking, carving, and drifting to manage speed and handle corners.One of the champions of this sport is Ambroise Trauet. 🏅He has starred in award-winning films such as “Perseverance” (“Best Film” at Festival du Film de Montagne 2023, available on Prime Video & Amazon MGM Studios) and “Free Solo”. 🎬👏Ambroise has a solid presence on social media, but it was the video “Tuck, slide & grip” published […]

✨ Welcome to the fresh, 8th issue of Creative Decode, crafted as always by its dedicated author, Ivan Razmakhov, Creative Production Director at AdQuantum.In this month’s edition, Ivan breaks down a unique creative for the Royal Match mobile game by Dream Games, featuring a nod to American Independence Day. Ivan explored how a celebration can be cleverly tied to an ad creative to resonate with an audience.🔍 Check out the ad here: https://lnkd.in/dmgQWyNrDive into the Decode for more insights!

How Six Lego Bricks Can Help You Encourage Creativity 🦆 And teamwork as well!Did you know that Lego can be used for problem-solving, team-building, and idea generation? I didn’t.LEGO® SERIOUS PLAY® METHOD is used in Samsung, IKEA, Microsoft, etc. There is even an official certification for that!A part of that is a Duck challenge. Participants are given 6 pieces (on the photo) and their task is to create a duck within a short period.Seems easy? Yes! But you didn’t expect how different ducks can be. If you are working in a team it can be a challenge to agree with your teammates about the vision 🤝Thanks, Giorgio Giussani for this amazing gift and for sharing about this practice. He holds workshops as well, all credits to Giorgio! ❤️Did you know about the Duck Challenge? Or a SERIOUS PLAY?P.S. All ducks […]

Offline Games - No Wifi Games: the most profitable game 🤑(sorry, Scopely, it's not Monopoly GO) in the world, making $550K/day in ads, no UA 👇 The game really delivers what it says it does. You can play all of the games offline. It has already crossed 100 Mil. downloads with no UA! We couldn't even find any creatives or UA channels. This is a brilliant masterpiece of ASO & SEO strategy with proper link building that connects Jindoblu website and the YouTube channel - well actually two YouTube channels with MILLIONS of views. The game also cross-promotes the other similar portfolio games—two-player games and Antistress. Let's not forget ASO here, since this game is ranking in the No.1 position for a lot of "offline games" related keywords in the US and other countries. Truly a great case study of […]

Part 4: Now let's talk about mobile game marketing These are going to be based on very anecdotal data from talks with different market leaders in Europe and sprinkled with personal opinion. Take them with a grain of salt.Challenge me on them, so we all learn. 1. The difference between which are the top iOS UA networks and the top Android networks is increasing. Networks that you wouldn't see on the top 5 of one being top 2 on the other. Not naming names, but DM me and I can provide what I've been seeing. The key point here being that ever since the IDFA deprication it was different, but never this much. It might be that learnings from Android don't translate to iOS as much anymore - which would make me wonder: how are you doing creative tests on […]

Are we really buying this? The latest Comscore survey claims ↳ “Ads don’t negatively affect experience.” • 45% of gamers don’t mind watching ads• 2/3 of gamers say ads don’t bother them• 68% would check brands they see in-game• 34% say ads make the experience more realLet’s crosscheck these within my network:Do in-game ads truly add value❓ *****Comscore surveyed nearly 5,000 adults ages 18-65 who self-report playing video games on a device multiple times a week to at least once a month.

How to build game monetization around skins and customization? The most basic tips. 🎀✨This is not a rare occurrence when game developers try to stand out (especially in f2p) and build games around selling visuals and vanity stuff. Is it possible? Definitely. Is it possible to achieve success by copying the "homework" from the most successful projects? Most unlikely. 1. 🖨️Avoid copy-pasting from other games. What worked 10 years ago for big hits will most probably not work now. 2. 🌎 The project should be quite popular, it should be a hit in terms of audience. People don't need to buy new vanity items every day, also it will be meaningless to charge high prices for such content because it will be demotivating for the players.3. 🎆Vanity & customization content should be amazing and interesting (as possible) for the audience. […]