In 5 pages, I evaluated Supersonic in 2024. 7 Super insightful, data backed take aways:
If you ever played a runner hyper casual game, Chances of that being a Supersonic game is HIGH. And, they like those odds. Because, In terms of 2024 publishing, They kept that strategy.
Here are my personal insights:
✦ In terms of new users, they get high tier countries.
✦ Their Flagships are still runner games.
✦ Runner Games + High Tier Countries = Succesful ad monetization..
✦ These two things probably failed: 1- A ‘’Mid-Core’’ attempt(s), 2- Many puzzle games in logic sub-genre focus, Because Supersonic is used to see high Play Times on runners that generates revenue on Ads.
✦ They are probably sharing a high amount of same players on their top games, (ad channels)
✦ Low number of attempt on new games can mean: 1- Workin on something ‘’big’’ on a different genre, 2- Testing different UA platforms, 3- Using ‘’secret’’ accounts to hide results,
✦ They can’t be happy with new game tests. And it’s not the lack of their gameplay, it’s UA.