Slingshot Hook: The Evolution of a New Trend
🎉 Slingshot Hook: The Evolution of a New Trend 👇
Guess what’s making a comeback from the “ancient history” of gaming? The classic slingshot mechanic! It’s been out of the spotlight for a while, but it’s exciting to see this tried-and-true feature from Angry Birds being reinvented in creatives.
From Dice Dreams using it in their ads (congrats to SuperPlay for joining the Playtika family!) to its recent appearance in Evony or Royal Match.
Evony is quite an interesting beast. They run a ton of creatives and are already iterating on the Slingshot hook. Looks like this is the next big thing on the menu for multiple games!
And now, even Royal Match is experimenting with this and incorporating the Slingshot Hook in their creative testing.
Plus, a big surprise coming from Century Games recently. This is a new creative for Whiteout Survival (very recent). Do you see what they are using?
This evolution raises more questions than answers. Why is it so effective? Who else is jumping on this trend? What’s the next twist on this hook? Oh well, I might just have the inside scoop on that!
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