‘Pick Me Up’ By SuperSonic

HYBRIDCASUAL STUDIES
“PICK ME UP” BY SUPERSONIC & HIBOX

Hello, Mobile Gaming Fanatics! 🤪

Last month, I posted about Supersonic from Unity‘s competition for new Hybridcasual titles (link in the comments). 💪

Among the sub-genres being focused on in the competition is Idle Resource Management (IRM).

To support your search for a new IRM 🤩, I bring you a study of the new game that is starting to be successful, “Pick Me Up”.

Developed by Hibox and published by Supersonic, “Pick Me Up” is an excellent case of how to build an IRM game from an everyday theme.

The theme of “Pick Me Up” is the car-sharing business (a.k.a. Uber). 🚗📲

Hibox’s version is detailed and fine-tuned, giving the player the feeling of opening a new ride-sharing startup! 👏

👇 Swipe through the slides below and see similarities between the game and the Uber app. 👇

The game has been performing promisingly. 📊

According to AppMagic, since its soft launch “Pick Me Up” has achieved more than 6.8MM downloads and over US$320k in IAP revenue.

Where to get a new IRM idea? 😥

Take a look around you! 👀

Maybe your hit game is right under your nose. 👃