Mobile Game Leaders: March 2025 Data

Hei, Hallo& SELAM!

Welcome to the March’25 version of Mobile Game Leaders 🦄

February Data?

Data source: AppMagic

Global Leaderboard: Game Publishers

Miniclip got #3.

Hypercasual-Only?

Ad Creative World

Keep an eye on Saudi Arabia & Mintegral. Big moves there 👇🏻

Out of 257,000 Creatives on iOS

Top GEOs by Impression

• US: 41%
• UK: 8%
• Japan: 8%
• France: 5%
• Canada: 4%
• South Korea: 3%
• Saudi Arabia: 3%
• Brazil: 3%
• Germany: 3%
• UAE: 2%
• Turkey: 2%
• Australia: 2%
• Mexico: 2%

Top Ad Networks by Impression

• Mintegral: 33%
• Facebook: 21%
• Unity: 15% (%4 in Feb!)
• AppLovin: 11%
• Smadex: 5%

Out of 418,000 Creatives on Android

Top GEOs by Impression

• Indonesia: 14%
• India: 13%
• Brazil: 11%
• U.S: 10%
• Mexico: 9%
• Turkey: 6%
• S.Korea: 4%
• Ukraine, France, Saudi Arabia: 3%
• Spain & Germany: 2%

Top Ad Networks by Impression

• AppLovin: 32%
• Mintegral: 25%
• Facebook: 12%
• AdMob: 12%
• Unity: 9%
• YouTube: 4%

Global Games Leaderboard

#1 Block Blast by Hungry Studio is still on fire, crazy!

Still growing, 39.5M Downloads in March 🤑

Top Trending Games

JUST New Games Scaling in U.S?

So, Who is losing?