Infinity Gauntlet: Tencent dominates another category

With a snap of the Infinity Gauntlet, Tencent dominates another category.

This time, ‘shooter/platformer.’  Economy designers, take notes!

Feature scope and production values are as eyebrow-raising as we’d expect from TC.

In April ‘23, Metal Slug Awakening’s CN release immediately took the market-leading position from Contra (2017, NetEase).

Then in July ‘24, it finally released worldwide.

Retention is on-par with Contra, but the post-IDFA handicap is a significant headwind.

Looks like a $200-$250M product given this trajectory.

Not bad for a platformer / run n’ gun.