The non-standard offer is strategically crafted to increase the average check and conversion, helping to unlock higher revenue potential.
A great example of the non-standard offer from the game Spades Plus by Zynga.
This exclusive non-standard offer is designed to drive maximum engagement, capitalize on FOMO (Fear Of Missing Out), and optimize pricing strategies to maximize conversions.
Monetization
✅ Increase in the average check
✅ Increased conversion to dolphin and whale
✅ FOMO The player has only 30 seconds to decide
✅ Offer strategically appears during these high-activity periods, enabling to tap into the enthusiasm and desire for maximum enjoyment. Capture players’ attention when they are most likely to engage and spend in your game.
✅ The data-driven approach ensures that the price of our non-standard offers is expertly calculated to optimize conversions. While the amount of in-game currency and discount percentage remains constant, the price of the offer itself fluctuates to align with individual user profiles.
