Here’s 1 core issue I see in growth-stage game studios

I’ve managed $100M+ budgets.

Here’s 1 core issue I see in growth-stage game studios:

They’re throwing money around without realizing it.

Example:

Not enough partners? Missing annual targets?

The typical response: “We need to hire more salespeople.”

But is recruiting new salespeople the answer?

Or are you just adding more water to an overflowing ocean?

Truth is, you don’t have a sales problem.

You have a foundational problem.

Who is this really for?
What makes you different?
What does your strategy actually deliver?
How do you communicate your value?

If you don’t address these foundational issues,
you’ll end up in a cycle of slow growth.

Here’s what I’d do this week:

1. Identify your top 3-5 customers
2. Schedule calls with them today
3. Ask key questions about your value and impact
4. Refine your messaging to sharpen differentiation

Remember:

Growth challenges are constant.

It’s how you tackle them that matters.

I learned this the hard way at Gameloft, Blizzard, and Huuuge.

Now I help CEOs avoid these costly mistakes.

Facing foundational issues?

DM me “FOUNDATION” and let’s chat.

(A few spots open for October)