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Harsh truth for puzzle game developers:

Gökhan Üzmez

Harsh truth for puzzle game developers:

✦ You can assemble a ‘’top-tier’’ team,
✦ You can analyze the market inside and out,
✦ You can utilize the ‘’state-of-art’’ mechanic,
✦ You can produce a ‘’decent-polished’’ game,

But if you aren’t:

✧ Acquiring enough new users,
✧ Monetizing aggressively without notice,
✧ Using multiple networks for certain time,
✧ Keeping your UA campaigns up for long time,

You won’t get the results you expect.


Take a moment to look at Appmagic Analytic link:
https://lnkd.in/dGmX8jJ7

There is not a single 2024 Puzzle Release on top.
It all looks like ‘’big’’ players are making money.
They all started from the bottom though.

In today’s puzzle environment its not ‘’just’’ about:

↳ Innovation on gameplay,
↳ Aggressive UA campaign,

Its about how long you can last spending:

↳ Money on UA campaigns,
↳ Time innovating with ‘’data’’,
↳ Time and Money on your team.

Its tough out there,
But it is still, doable…

Cheers!

PS: Matej 🦩 Lancaric keeps reminding me the importance of UA, and you need to take lessons as well.

Data brought by AppMagic.

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