Create new Creatives Winners on Meta

📈 Testing Creatives effectively is the key to scaling your mobile game campaigns.

1️⃣ Run Creative Tests in a separate Ad Account

2️⃣ Add your Best Creative as a benchmark and 5 – 10 new Creative Concepts to a new campaign

3️⃣ Set Custom Rules for each Creative with at least 100 conversions or 10K Impressions depending on your goals

4️⃣ Run the campaign in your best-performing countries

5️⃣ Add the Creative winners to your BAU Campaign and continue to iterate on them

via: Gaming Growth