Journal

📱 In the evolving landscape of mobile gaming, streak mechanics have emerged as a powerful monetization strategy. By encouraging players to maintain winning streaks 🏆, games not only boost engagement but also drive in-app purchases 💰. Screw Jam doesnot use too much live ops and events as we see in dream games royal match and all instead they found a way to do with lesser events which are more engaging A standout example is Screw Jam 🔩 by Quok Games and Rollic, which uses three key elements to keep players engaged and spending:1) Streak Mechanics 🔄: Compelling players to maintain winning streaks, encouraging them to buy power-ups to continue their progress. This could be one of the best ways to increase engagement and monetization which is evident from the screw jam IAP revenue generated2) Game Pass 🎟️: Offering exclusive rewards […]

From my experience, there are five key signs that it may be time to refresh your game's creative strategy: 1. No creative executions bring significant uplift.2. The top of the funnel deteriorates while in-game retention and monetization perform well.3. New competition in the market attracts a similar audience.4. The creative theme has become outdated over time.5. The product has evolved, but communication does not reflect this evolution.➡ Revamping your creative strategy can be a major turning point. For example, when Futureplay Games rebranded its Merge Gardens title, they saw remarkable results: a 1000% increase in downloads, a doubling of player retention, and a top 100 grossing position on Android in the US. 🤯

RISING IN THE CHARTS ”TICKTOCK CHALLENGE” & ”NUT N BOLT SORT” BY ABI GAME STUDIO Vietnamese giant ABI Game Studio 🇻🇳, with more than 3.4 billion downloads in its portfolio, has launched two new Hypercasual games that are booming. 🚀Released on June 5, “TickTock Challenge” is an app with several mini-games inspired by TikTok challenges.A simple, effective idea. 👏To date, ABI’s “TickTock” has amassed 2.7MM downloads, making it into the list of the top 100 free games. 🔝Released on March 8, “Nut n Bolt Sort: Color Puzzle” is a savvy mix of the Nut Screw Puzzle 🔩 trend and the pair-matching mechanics like Mahjong games. 🀄Another excellent game concept. 😎 “Nut n Bol Sort” has reached over 1MM downloads so far. 📈

🍕🎮 Pizza Ready! by Supercent: A Comprehensive Breakdown 🎮🍕 The market is saturated with Idle Arcades, many of which have not achieved significant download numbers and revenue success. However, Pizza Ready! by Supercent and Molip stands out as a leading title, boasting over 100 million downloads and generating $774K in-app purchase (IAP) revenue. Here’s an in-depth look at what contributes to the success of Pizza Ready!:Immediate Gameplay: 🎉 Players can dive straight into the game upon opening it, bypassing the need for a play button and starting immediately.🏅Accelerated Early Progression:⏩ Players can level up quickly during the initial stages, typically advancing through the first 2-3 levels rapidly. This incentivizes continued play.Freemium Level-Up Passes: 🎁 Pizza Ready! offers free rewards upon leveling up and enhanced rewards through purchasable level-up passes, promoting both engagement and purchases—a common strategy in mobile gaming.Staff and […]

Water Jam: A Potential Major Hit on the Horizon 🌊🚍I'm excited to share a game that has a high possibility of becoming a major hit in the coming days. The game is called Water Jam, and it has innovatively integrated water sort mechanics with the latest bus jam concept, adding a unique Scavenger Hunt art style meta where players build their beach as they progress through the levels. 🏖️ INNOVATIVE GAMEPLAY MECHANICS🎮Water Jam blends uncertainties in a brilliant way, which are essential for puzzles:1) Unknown Color Water in a Tube: Players don't know what color water will appear in the tube, adding an element of surprise. 🎨2) Next Color Glasses: The color of the next glasses is unknown, requiring strategic planning. 🥤3) Target Bottle Colors: The color of the target bottles also comes as a surprise, adding another layer of […]