Mobile Games Leaderboard: Top Turkish Studios

Many are talking about the Turkish Mobile Gaming Scene. How about the games? The Turkish mobile gaming industry has become a powerhouse, producing many top-grossing games globally. Our 'Leaderboard' highlights leading Turkish Studios' hit games, showcasing their revenue and downloads over recent months. From Dream Games’ Royal Match to emerging titles like Traffic Escape by Fomo Games, the global competition is fierce, and these games are setting the stage for who will dominate in 2025. Top Grossing Games by Turkish Mobile Gaming Studios Data: AppMagic (2024 May, June, July) #1 Royal Match by Dream Games Launched in February 2021, Royal Match surpassed $2 billion in Revenue and 290M Downloads. Casual Puzzle Match-3: July 2024 Royal Match is #1 in Revenues with $105M and #2 in Installs with 7.6M in July. Over the past 12 months, the Casual Match-3 genre generated […]

Ömer Yakabagi August 21

Journal

Supercell’s Squad Busters: A Major Update

All of the consumables including MEGAs, 3 types of keys, and rerolls were removed from the game 😱 Baseline revenue of around $250K a day increased to $500K during the update. The DAU that was on the decline now finally stabilized at around 1,5 Million DAU and is slightly increasing. Here is a summary of what you need to know 😎:All of the consumables were considered “pay to win”, by the community as they gave players, who use them a really big competitive advantage over other players ⚔. All of the MEGAs were turned into actual character skins together with the introduction of new cosmetic-only currency-style tickets. The game now puts much more emphasis on cosmetics with the introduction of Super Rare skins 💎, which have their own emotes.The Lucky Find 🍀 comeback mechanic was iterated, now it gives a random […]

Jakub Remiar August 21

Journal

Key Insights from AppMagic’s H1’24 Casual Games Report

• A solid 11% YoY revenue growth (casual; tier-1 west), reaching $7.2B —but not all genres fared equally.↳ 𝗚𝗿𝗼𝘄𝘁𝗵 𝗟𝗲𝗮𝗱𝗲𝗿𝘀:Merge-2, Match-3, Match 3D, Sort Puzzle, and Casual Casino genres led the charge.↳ 𝗦𝘁𝗮𝗴𝗻𝗮𝘁𝗶𝗼𝗻 & 𝗗𝗲𝗰𝗹𝗶𝗻𝗲:Many other genres like Idle Tycoon didn’t fare as well, highlighting the market’s complexity.↳ 𝗠𝗮𝘁𝗰𝗵-𝟯 𝘄𝗶𝘁𝗵 𝗠𝗲𝘁𝗮:Despite a 23% drop in downloads, revenue rose by 9% YoY, thanks largely to Royal Match.↳ 𝗠𝗲𝗿𝗴𝗲-𝟮 𝘄𝗶𝘁𝗵 𝗠𝗲𝘁𝗮:Downloads grew by 20% YoY, but revenue skyrocketed by 107%, with Travel Town leading the charge.↳ 𝗠𝗮𝘁𝗰𝗵 𝟯𝗗:Revenue doubled, driven by new titles, even as the genre’s pioneer, Triple Match 3D, stagnated.↳ 𝗜𝗱𝗹𝗲 𝗧𝘆𝗰𝗼𝗼𝗻:Revenue and downloads dropped by 19% and 20%, respectively, yet strong LiveOps strategies are keeping the genre alive.↳ 𝗖𝗮𝘀𝘂𝗮𝗹 𝗖𝗮𝘀𝗶𝗻𝗼:Monopoly GO! took over from Coin Master, leading to a 146% revenue increase, even as downloads stayed flat.↳ 𝗦𝗼𝗿𝘁 𝗣𝘂𝘇𝘇𝗹𝗲:The […]

Anton Slashcev August 21

Journal

Hard Levels: Animation from Twisted Tangle

🎮 Check out this awesome "Hard Levels" animation from Twisted Tangle! If there's one thing I love, it's fun and beautifully crafted design and animation in games. The team did a fantastic job bringing this to life—kudos to the designers! 👏 Just wanted to highlight the incredible work and attention to detail here. 🌟

Michael Kopelovich August 21

Journal

Unico Studio: Pioneer of Tricky Puzzle

In the dynamic world of mobile gaming, few studios shine as brightly as Unico Studio. With an astonishing 800 million+ downloads under their belt, they've truly revolutionized the puzzle genre with their flagship series: Brain Test. 🧩🎮 🧠 Brain Test Series: A Global Brain Teaser Sensation 🧠Unico Studio's journey took off with the wildly popular Brain Test, a game that turned heads with its tricky 2D puzzles. This success story led to a series that has enthralled millions of players worldwide. Check out the jaw-dropping stats:Brain Test: 📈 372 million downloadsBrain Test 2: 📈 128 million downloadsBrain Test 3: 📈 90 million downloadsBrain Test 4: 📈 27 million downloadsTogether, these sequels have racked up a phenomenal 617 million downloads, propelling Unico Studio led by Erk Uzun , Uzeyir Baser , Mehmet A. , Cemil Alc , Buğra Güngör , Sadi […]

Vamsi Penmetsa August 20

Journal

🚀 BIG Update with +100% Revenue Uplift for Squad Busters

😑 Mega Troops removed and moved to Skins. Megas were one of the two kinds of battle consumables, but they weren't successful in fulfilling the role they were designed to fulfill. Most players didn't find them very satisfying as a comeback mechanic, and some even labeled them as unfair for certain game modes.Instead of adjusting these powerful troops, the development team has decided to discard the concept while reusing most of the content and ideas involved. For example, if you have unlocked the Dragon Chicken, you'll receive a Dragon skin for your Chicken. You can then select this skin for your Chicken in the Squad tab.✖ Chest MultipliersIf you liked Chest Doublers, wait until you see the 4x Multipliers!Chest Multipliers are getting a significant improvement. You will no longer be constrained by time and push to play at an inconvenient […]

Matej Lancaric August 20

Journal

THE PROPHECY IS COMPLETE!

With the newest flowchart on interviewing THE PROPHECY IS COMPLETE! The trilogy concludes! Here are three comprehensive guides to help you work in games! 💜 While they take friggen' forever to make, I really enjoy putting together games job and hiring advice in flowchart form. It feels much more digestible and easy to follow.Come to think of it I would love your requests on what to make next! 🤔 So here are my three big boys to date, giving you a chronological step by step guide to working in games!Click the links for HD PDF copies with clickable links! ⬇ 1️⃣ Building a Portfolio2️⃣ Interviewing in Games3️⃣ Starting your Own StudioI hope these help you land some work or start your own thing in these crazy days. Remember that we're in this together. Be kind to one another. Support one […]

Willem Delventhal August 19

Journal

Create new Creatives Winners on Meta

📈 Testing Creatives effectively is the key to scaling your mobile game campaigns. 1️⃣ Run Creative Tests in a separate Ad Account2️⃣ Add your Best Creative as a benchmark and 5 - 10 new Creative Concepts to a new campaign3️⃣ Set Custom Rules for each Creative with at least 100 conversions or 10K Impressions depending on your goals4️⃣ Run the campaign in your best-performing countries5️⃣ Add the Creative winners to your BAU Campaign and continue to iterate on them via: Gaming Growth

Richard Kos August 19

Journal

As the Product Manager vs. Product Owner debate rages on

As the Product Manager vs. Product Owner debate rages on… It doesn’t matter what title you give the role.There should be only one ☝️The goal is to merge business strategy with development team tactics into a single role, erasing the detrimental invisible barrier between business and development.🎮 When I was a Producer at Electronic Arts working on The Sims, we had this figured out.A Producer is a Product Manager/Owner at EA.A Producer encapsulates the responsibilities of both roles:-> Vision & Strategy-> Stakeholder Communication-> Prioritization-> Backlog Management-> Value Maximization-> Team collaborationA Producer works with both the business side and directly with the teams as the Product Owner role intended. Game development doesn’t get caught up in Product Manager vs. Product Owner within studios because they’re the same.Why is it that other types of product development companies can’t seem to get their […]

Jon Leslie August 19

Journal

UA Creative Trends in July: Highest spend creative concepts

The mobile gaming market is all about UA creatives. Gone are the days when UA creatives had to depict real gameplay. Like it or not, we're now in an era where fake creatives and concepts can drive game development. The right creative themes can drastically reduce CPI and lower UA costs, allowing you to scale games and apps more effectively. However, with fierce competition, successful concepts are quickly copied by rival UA teams. ⚔️💡Here are the key UA creative trends of July 2024:Characters at the Edge of Buildings: 🏢😱 - Popular in games like Kingdom Guard. - The character faces an onslaught of enemies with nowhere to run. 🏃‍♂️💥 Characters Escaping Close Encounters: 🏃‍♀️⚔️ - Seen in games like Survivor.io and Whiteout Survival. - Focuses on near-death experiences to captivate users. 😨🚪Snakes Progressing Towards the Main Character: 🐍⏳ - Used […]

Felix Braberg August 19

Journal

How to Make A Powerful No Ads Offer in Hybrid Casual Games?

⚡𝗛𝗼𝘄 𝘁𝗼 𝗺𝗮𝗸𝗲 𝗮 𝗽𝗼𝘄𝗲𝗿𝗳𝘂𝗹 "𝗡𝗼 𝗔𝗱𝘀" 𝗼𝗳𝗳𝗲𝗿 𝗶𝗻 𝗵𝘆𝗯𝗿𝗶𝗱 𝗰𝗮𝘀𝘂𝗮𝗹 𝗴𝗮𝗺𝗲𝘀? "No Ads" is very likely the first purchase players will make in your hybrid casual game. I collected some successful designs of these offers and noted the details that make these offers powerful.1️⃣ 🏛 The "𝗰𝗹𝗮𝘀𝘀𝗶𝗰" 𝗶𝗺𝗽𝗹𝗲𝗺𝗲𝗻𝘁𝗮𝘁𝗶𝗼𝗻 of "No Ads" implies there is a bundle (usually a starter pack), which includes the main item "No Ads" to remove forced/all ads forever + several filler items (currencies, boosters, etc.). Examples include:🎮 𝗠𝘆 𝗣𝗲𝗿𝗳𝗲𝗰𝘁 𝗛𝗼𝘁𝗲𝗹 (SayGames). • There are two packs—a cheaper "No ADS Pack" for €9.99 and a "Premium Pack" for €22.99 with a wider variety and quantity of filler items. By introducing the second option, the game gives a chance for high spenders to leave higher checks.• The presence of filler items increases the perceived value of a […]

Julia Iljuk August 19

Journal

Core vs. Meta in Mobile Games

Here’s a breakdown of time distribution in different games:1. Manor Matters: Core - 51.5%, Meta - 48.5%2. Gardenscapes: Core - 56.0%, Meta - 44.0%3. Design Home: Core - 60.9%, Meta - 39.1%4. Seekers Notes: Core - 61.9%, Meta - 38.1%5. Solitaire Grand Harvest: Core - 68.6%, Meta - 31.4%6. Slotomania: Core - 74.0%, Meta - 26.0%7. Royal Match: Core - 74.1%, Meta - 25.9%8. Caesars Casino: Core - 74.7%, Meta - 25.3%9. House of Fun: Core - 77.6%, Meta - 22.4%10. June's Journey: Core - 78.1%, Meta - 21.9%11. DoubleDown: Core - 79.5%, Meta - 20.5%12. Fishdom Solitaire: Core - 81.5%, Meta - 18.5%13. Toon Blast: Core - 81.9%, Meta - 18.1%14. Texas Poker: Pokerist: Core - 82.5%, Meta - 17.5%15. Bingo Blitz: Core - 83.9%, Meta - 16.1%16. Best Fiends: Core - 85.1%, Meta - 14.9%17. WSOP: Core - […]

Anton Slashcev August 19

Journal

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