Journal

Monetization in emerging markets presents a significant challenge. However, given the slowing download growth across most mobile categories (both gaming and non-gaming), it's a crucial consideration for any growth strategy. This is particularly true because data reveals that users in emerging markets, especially younger audiences, demonstrate much higher engagement and spend significantly more time on their mobile devices compared to their Western counterparts.Compelling data from GWI's 2024 research highlights the amount of time users in various age groups spend on mobile. This data suggests that markets like Indonesia and Brazil are poised to be key drivers of mobile growth in the coming years.#insights #data #mobile #mobilegaming #nongaming

HYBRIDCASUAL IS ON FIRE!SCREW MASTER 3D I got it, again! 💪🎖️In my Tracking Releases and Transfers of November, I highlighted “Disassembly Master”, an innovative Screw Puzzle launched by Supersonic from Unity and developed by EO Games.Renamed to “Screw Master 3D”, this awesome title is blowing the charts! 🔝Yeap! It sounds like a new Hybridcasual hit! ✨As I said in November's post, the main difference of “Scream” is its popular metagame design.At the end of each level, household objects are released to fill rooms, creating a clever connection between the game's mechanics and narrative.However, the Supersonic and EO Game teams have been adding new features. 💡The main new addition is the level collections, which open up new gameplay journeys.It also includes a park that's a little different from the well-known city builder.The park is animated and has collectible pets.The first pet […]

Top 10 Tripeaks Solitaire Games: Can King’s New Release Ace the Market?♣️ Candy Crush Solitaire is going global today! But is the market welcoming? Let’s find out! 👀💸 Just 2 games dominated over 80% of the market revenue in 2024, while the majority of top 10 faced a revenue decline in 2024 compared to 2023. 👑 Solitaire Grand Harvest dominates with $213M revenue in 2024, leading its closest rival by over 70%.😮‍💨 Meanwhile, 7 out of the top 10 didn’t even hit $10M per year.While the two leaders have been controlling the market for a long time, Monopoly GO! showed us that big shifts can happen fast, right? 🚀

Top 10 Gaming Publishers by Worldwide IAP Revenue in 2024  💫 The much-anticipated top is finally here, led by Tencent with $6.3B in revenue for 2024, driven by Honor of Kings, PUBG Mobile, and the release of Dungeons & Dragons 🔥Scopely climbed from 6th to 2nd place, reaching $2B in revenue, thanks to the outstanding success of Monopoly Go! 💥Supercell and Century Games are the two newcomers to the top, driven by the phenomenal growth of Brawl Stars and the great success of the innovative 4X strategy Whiteout Survival, respectively 💣

Homa Reaches 2B Cumulative Downloads! 💥 This incredible milestone reinforces Homa’s position as one of the top 10 hypercasual publishers. 🏅Timeless hits like Sky Roller, Merge Master and Attack Hole continue to lead the way, contributing 21% of total downloads for the lifetime 🏆But it’s not just about the classics—Homa is pushing forward with fresh titles as well! 🎮Two of our favorites, Agent Hunt and Frontline Heroes, show how the publisher can blend hypercasual mechanics with a more realistic art style 🎨While we’re celebrating this download milestone, Homa is also achieving strong revenue growth by embracing the hybrid casual trend and placing greater emphasis on IAPs 📈

Zynga Reaches 2B Installs and Is Soon to hit $8B in IAP Revenue 🎊 Believe it or not, these numbers don’t even include Rollic or Peak Games' metrics! 🤯Zynga’s flagships like CSR 2, Zynga Poker, and Merge Dragons show just how timeless great mobile games can be ⏰The top 10 games contribute 44% of total installs, emphasizing the diversity of Zynga’s portfolio 💫

Pokémon TCG Pocket recently hit record daily revenue of $8 Mil a day! 🤑 and finally introduced Trading 💱 and it is, how to put it, "complicated" 😅. We all knew this was coming, but we really didn't expect this execution. Read the latest on all you need to know on one of the biggest new games on the market 😎. Every Gacha (lootbox = random rewards game) is based on the premise that everything you get goes through random chance. You can't chose what you get and there are very small chances to get the best content, because the game pretty much ends when you get it, which will never happen as they will add more "new best content" later 😅 Trading or any sort of mechanics that is directly skipping through the randomness is completely breaking this system. Imagine […]