Journal

How to Balance Your Mobile Game 𝗞𝗲𝘆 𝘀𝘁𝗲𝗽𝘀 𝗳𝗼𝗿 𝗯𝗮𝗹𝗮𝗻𝗰𝗶𝗻𝗴: 1. Identify core values to ensure fairness and long-term player trust.2. Separate critical and non-critical resources (progression vs. cosmetics). 3. Implement a difficulty curve that challenges without overwhelming. 4. Use analytics to spot and fix issues early. 5. Gather player feedback through surveys and community channels. 6. Adapt continuously: balance is an ongoing process. 𝗞𝗲𝘆 𝗰𝗼𝗻𝗰𝗲𝗽𝘁𝘀 𝘁𝗼 𝗰𝗼𝗻𝘀𝗶𝗱𝗲𝗿:• Symmetry vs. Asymmetry: Decide if players start equally (Chess) or with unique strengths (StarCraft).• Feedback Loops: Positive loops amplify success; negative loops maintain fairness.• Power Curve: Ensure power progression feels natural and rewarding.• Difficulty Curve: Gradually increase the challenge to match player skill.• Power Creep: Avoid making old content obsolete with new updates.𝗧𝗵𝗲 𝗳𝗼𝘂𝗿 𝗽𝗶𝗹𝗹𝗮𝗿𝘀 𝗼𝗳 𝗮 𝘀𝘁𝗮𝗯𝗹𝗲 𝗴𝗮𝗺𝗲 𝗲𝗰𝗼𝗻𝗼𝗺𝘆: • Stable currency: Prevent inflation to maintain trust. • Rational pricing: Reflect […]

What I Learned From One Year on TikTok: A Non-Target Audience Perspective At the beginning of 2024, I made a decision: I was going to give TikTok a try. Not because I’m the typical target audience, and certainly not because anyone in my network was using it at the time (only 1 !). Instead, I wanted to understand this platform better—particularly how it can be leveraged for marketing.One year later, I’ve learned so much and have a few interesting things to share starting with my stats:Link to my channelVideos posted: ~80Total views: ~130kFollowers: ~1,300Likes: ~6000Top 3 video: 1. Tekken 8 cosplayer: 65k views, 5,5k likes2. Wifi rush Tango Gstar: 24k views, 200 likes3. Hyundae Avante N crash: 18k views, 73 likesHere are some key takeaways from this experiment:1. Content: I was expecting to see only teenage girls dancing, and there […]

Toca Boca Hits $1B in User Spending! 🚀 The publisher’s success skyrocketed with Toca Boca World—an open-ended kids’ simulator that has captured a massive audience 👯Popular among girls mostly, the game offers complete freedom: no levels, no achievements, no penalties—just endless customization, exploration, and decoration 🧘‍♀️Generating 82% of Toca Boca’s revenue, Toca Boca World peaked at $17M per month in 2021. Today, seasonal spikes during school vacations continue to drive revenue, reaching $9M in December 2024 🌊Check out the publisher’s public AppMagic page for more insights: https://lnkd.in/dnhhG5zpMonetizing kids’ games is no easy feat, but Toca Boca has mastered it. Today, the publisher holds the #1 spot among kids’ game publishers worldwide! 🥇