Journal

Pokémon TCG Pocket is already past $60 Mil. 🤑 2 weeks from its launch, with a stable 700K downloads per day. Developed by DeNA (The Pokémon Company International) this is your childhood nostalgia done right! Ready why 😎: The rules of the original TCG were heavily streamlined and adapted for mobile 📱, but still offer enough depth to form a healthy metagame of diverse decks. As they will add more and more mechanics through later expansions, this will just get better. And speaking about those, this is one of the main strengths of this game, as it is already running 3 events currently and the leaked Live ops pipeline is super packed, with Black Friday, mini expansion before Christmas and full new expansion by the end of January. The content treadmill won't stop anytime soon it seems 😎. The biggest […]

HYBRIDCASUAL STUDIES ”PARK MATCH” BY SUPERSONIC Hi, Mobile Gaming Family! 😍Today I bring you an excellent article on jam and sort puzzles (Link here). 🧩The awesome market experts Guy Agiv, Giacomo Maragliulo, and Uri Ron present five top tips for prototype development.With them in mind, in the screenshots below I give a short comparative analysis of the article with the recently launched Hybridcasual “Park Match”, published by Supersonic from Unity and developed by Lecten and Gemo Interactive. 🤝 So far, the game has performed well in its soft launch. 📈According to AppMagic, “Park” has seen a progressive increase in revenue, with strong penetration in the US market. 🇺🇸Take a look at it. 👇👇👇The Hybrid casual market is beginning to mature, especially in mechanics and features, generating the most IAP revenue. 📈💵💎 Gem of wisdom 🧙‍♂️ - developing a Hybridcasual today […]

🎨 "Sticker Book" by Lion Studios just nailed it with this clever UI integration! They’ve placed the “Ad-Free” option prominently at the top of the screen, keeping it constantly in view. The clear “OFF” status indicator is a brilliant move, subtly encouraging players to consider turning it “ON.” Even better, tapping on it triggers a no-ads offer to be presented instantly—making it super easy for players to act! 💡It’s all about visibility, accessibility, and smart positioning. What do you think of this approach? Would this catch your attention if you were playing?

🤑 6 in-game currencies you MUST know ❶ Soft Currency• Low value• General-purpose currency• Can be obtained for free by playing or waitingExamples: Credits in Call of Duty Mobile, Coins in Royal Match or Polygun Arena❷ Medium Currency• Obtainable through grinding (like soft currency)• but it has some kind of limitation such as their usage or accumulationExamples: Gold or Elixir in Clash of Clans❸ Hard Currency• High value currency• Mostly you can get it through in app purchase meaning it's closely related to monetizationExamples: Gems in Polygun Arena or Brawl Stars or Clash of Clans❹ Energy Currency• Exchanged exclusively for playing time• Usually priced over every attempt or actionExamples: Heart in Royal Match or Homescapes❺ Event Currency• This currency just exist temporarily during an event• It's focused around a time-limited event or featureExamples: Pickaxes during Hidden Temple in Royal Match, […]