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Playtika Sets Sights on $450M in M&A, Skipping AppLovin Bid

Source: PocketGamer Mobile gaming giant Playtika is gearing up for a major acquisition spree, earmarking $300 million to $450 million for "bolt-on" M&A over the next three years. That’s straight from President and CFO Craig Abrahams during the company’s latest Q4 and 2024 investor call. The move follows Playtika’s $1.95 billion takeover of Dice Dreams and Domino Dreams developer SuperPlay last November. While speculation had swirled about Playtika making a play for AppLovin’s $900M games portfolio, this budget suggests that’s off the table. D2C Growth, But a Mixed PicturePlaytika’s direct-to-consumer (D2C) revenue climbed 8.6% Y/Y to $694M in 2024, continuing its push toward first-party distribution. In Q4, D2C revenue hit $174.6M—up 8% Y/Y, but barely nudging quarter-over-quarter growth at 0.1%. However, D2C’s share of total revenue slipped to 26.8% in Q4 (down from 28.1% in Q3), which Playtika attributed to […]

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Jobs in Mobile Gaming: 34

🎨 1010 Jobs in Mobile Gaming » 21-28 February 📆 👉🏻 Data from Gamigion.com/jobs 🕺🏻 Dev 💻 Art 🎨 Product 📱 Marketing 🎯 Business 💰 Data 📈 QA ⚒️ 💻 Dev Unity Client Engineer - Scopely 🇬🇧 Associate Technical Product Manager - Star Trek Fleet Command Scopely 🇮🇪 Senior Full Stack Engineer (Platform) - Scopely 🇮🇪 🇬🇧 🇪🇸 🇵🇹 Senior Analytics Engineer Scopely 🇲🇽 Senior Software Engineer- Website Development Zynga 🇮🇳 Senior Manager, Engineering Zynga 🇮🇳 Senior UI Engineer - Echtra Games Zynga 🇨🇦 🇺🇸 Principal Software Engineer - Game Services, ZMGT Zynga 🇨🇦 Senior Software Engineer (Client) - Wizard of Oz Slots Zynga 🇺🇸 Principal Software Engineer - zConnect, ZMGT Zynga 🇨🇦 🇺🇸 Full Stack Developer Playtika 🇵🇱 Unity Developer Playtika 🇵🇱 C# Client developer Playtika 🇵🇱 Unity Technical Lead Playtika 🇵🇱 Software Developer Moon Active 🇵🇱 Technical Support […]

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The Mobile Ad Monetization: 11

I always joked that a term that was used in the early days of mobile gaming was: “If you want to win, hire a Finn🇫🇮.” Now I say, “If you want to make it work, Hire a Turk🇹🇷” The Turkish gaming market has seen some crazy exits throughout the years. I’d argue that the Turkish gaming scene is now in its third generation or cohort of gaming companies. We had the first generation led by Peak Games, which Zynga acquired for $1.8 billion. The second generation of gaming companies, led by Dream Games, which just announced that it’s raising $2.5 billion in a financing round. So, the way I see it, we’re now in the 3rd Generation of Turkish Gaming companies. It’s early days, but I’ve made a list of which 3rd-generation Turkish Studios I think are most likely to […]

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Surpass Games secures $1.5 Million pre-seed investment from Laton Ventures

Source: Mobidictum Turkish mobile game studio Surpass Games aims to shape the future of the industry with innovative hybrid-casual experiences. Turkish mobile game studio Surpass Games has announced that it has secured a $1.5 million pre-seed investment from Laton Ventures. This investment will be used to strengthen Surpass Games’ game development team and produce more optimized and high-quality games. The company aims to grow with new team members and deliver innovative gaming experiences while establishing a strong presence in the global market. Surpass Games’ origins Founded in January 2025 by Ensar Kelez, Surpass Games focuses on developing hybrid casual games. With the support of this investment, the company aims to bring several planned games to life in a short period of time. The Surpass Games team is composed of seasoned industry professionals: Ensar Kelez – Founder & CEO, with experience as a Data Scientist at Masomo […]

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Mobile Gaming Today: 48

Hallo Fam, Crazy how Hamburg is enjoying amazing weather this week while Istanbul is buried under snow! ☃️ Guess I should study Geography to make sense of it... or maybe it's just global warming doing its thing, huh? Game of the Week 🍭 Candy Crush Solitaire by King Having its global launch on Feb 6th, looking at the numbers the game did just $260K on 3M+ downloads. Doesn't seem like the result King was looking for. Why? 🤔 Compared to competitors, and there are many, there is one major change in core gameplay, where players can store 1 extra card as another "connecting" card, instead of just linear connecting all the cards on the board. This gives them much more tactical gameplay ⚔️, where they can save this card for later when they run out of their current chain to […]

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Next-Gen Puzzle Games: Seven Stars Secures Seed Funding

Backed by Spintop Ventures, Behold Ventures, and Sisu Game Ventures, the studio aims to push mobile gaming boundaries. Seven Stars, a Helsinki-based mobile gaming startup, has secured seed funding to craft the "next generation of puzzle games." Helmed by ex-Tridify CEO Alex Le Bell, the leadership team includes Olli Aurola (former Lute Group executive) as CTO and Markus Tuppurainen (ex-SciPlay creative director) in the same role at Seven Stars. Their roster boasts industry veterans from Rovio, Moon Active, Seriously, Next Games, and Small Giant Games—a powerhouse lineup ready to shake up the genre. The investment round, co-led by Spintop Ventures and Behold Ventures, saw additional backing from Sisu Game Ventures, Failup Ventures, and notable angel investors, including Timo Soininen, former CEO and co-founder of Small Giant Games. The startup also secured EU funding to fuel its R&D efforts. Blending Creativity […]

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$3.5B Move for Pokemon GO? Scopely on Niantic’s Gaming Division

Written by our partner InvestGame According to Bloomberg, US-based AR gaming company Niantic, Inc. plans to sell its gaming business, including its flagship title, Pokémon GO. The game development division could be acquired by US-based mobile gaming company Scopely for $3.5B. This deal would significantly shift the AR and location-based gaming market if true. ABOUT NIANTIC Niantic was established as an internal startup at Google in 2010 by John Hanke (previously CEO of Keyhole, which was acquired by Google and became the foundation of Google Earth). In 2015, it spun out as an independent company with backing from Google (NASDAQ: GOOG), Nintendo (TYO: 7974), and The Pokémon Company. Today, the company employs almost 1,000 people, with main offices in the US, Japan, and the UK. Since 2015, Niantic has raised over $765m across four funding rounds: in Oct’15, the company […]

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Meta’s $50M for Mobile: Creator Fun for Devs

Meta has launched a $50 million Creator Fund for developers building games for its online virtual space Horizon Worlds. Meta said it will pay devs monthly based on factors such as engagement, retention, and in-world purchases. As part of this initiative, Meta is also introducing its first creator competition of the year. The first will be a $1m mobile-focused contest, which is set to start on Tuesday, March 11th. Moreover, the company said that Meta Horizon Creator Program members can increase earnings through in-world purchases, which will expand to 18 more countries on Monday, February 24th. Meta has also released the Horizon Worlds desktop editor in early access. It supports new features, including custom model import for building worlds, TypeScript support for complex game logic, and mobile optimisation tools. In the US, it also features generative AI tools such as […]

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Unity in 2024: 5,000 Layoffs at cost of $214m

Unity made a bold, high-stakes move in 2024, trimming its ranks to 4,987 full-timers—a dramatic cut costing $214M. In a sweeping reorganization, the game engine and ads powerhouse shuttered 23 offices, shrinking its global presence from 57 locations in 2023 to just 34 by year’s end. The cost breakdown? $15M in revenue expenses, $48M in R&D, $58M in sales and marketing, and $93M in general and admin—plus an extra $53M in restructuring charges. This follows earlier plans to slice 25% of the workforce in Q1, building on the near 1,800 employee drop from 2023 and a steeper decline from 2022’s 7,703 staff. Yet, even amid cost-cutting and a leaner footprint, Unity isn’t standing still. Despite revenue softness in its Chinese market and an accumulated deficit now at $3.7B, key customer contributions are on the rise, and the company holds $1.5B […]

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Jobs in Mobile Gaming: 33

🕺🏻 1212 Jobs in Mobile Gaming » 15-22 Feb 👉🏻 Data from Gamigion.com/jobs Dev 💻 Art 🎨 Product 📱 Marketing 🎯 Business 💰 Data 📈 QA ⚒️ 💻 Dev Senior Director of Engineering Scopely 🇺🇸 Technical Team Lead (Client) Scopely 🇨🇳 Technical Director Unannounced Title Scopely 🇪🇸 Sr. Director, Engineering - Head of Game Tools Scopely 🇺🇸 Staff Engineer - Monopoly GO! Scopely 🇪🇸 Lead Engineer Scopely 🇲🇽 Platform Account Engineer Scopely 🇪🇸 Technical Lead of Analytics Engineering Scopely 🇪🇸 Senior Fullstack Engineer - Live Services Scopely 🇪🇸 Senior Engineer - Monopoly GO! Scopely 🇪🇸 Senior Software Engineer, Supercell ID Supercell 🇬🇧 Senior Game Tech Programmer Supercell 🇫🇮 Software Engineer Zynga 🇨🇦 Senior Software Engineer 1 Zynga 🇮🇳 Engineering Manager 2 Zynga 🇮🇳 Software Engineer - Ad Monetization Zynga 🇨🇦 Mobile Game Engineer Zynga 🇹🇷 Lead Technical Program Manager/Lead Producer […]

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Apple Just Removed 135,000 Apps across EU App Stores

The deadline came, and Apple didn’t hesitate. Over 135,000 apps vanished from EU App Stores overnight, casualties of the Digital Services Act (DSA). The new rule? Developers must publicly list their address, phone number, and email to keep their apps live. No compliance, no app. Apple made it crystal clear: as of February 18, 2025, any app without a verified “trader status” is gone. And they’re not coming back until developers cough up the required details. While the DSA aims for transparency, it’s hitting small and indie developers the hardest. Many work from home, relying on a simple support email rather than sharing personal contact details. Now, they’re scrambling for solutions—virtual offices, coworking spaces, and burner numbers—just to stay compliant without sacrificing privacy. The rule applies to any app that makes money—whether through in-app purchases, ads, or even one-time downloads. […]

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Hasbro 2024 Financials: MONOPOLY GO! contributed $112M

Hasbro’s playing Monopoly GO! in real life. Cool numbers, right? Let's also check how Scopely is doing there! In 2024, Monopoly GO! got 2.2bn IAP & 60.5M Downloads. 🚀 Wizards of the Coast & Digital Gaming Soar as Hasbro Charts a Winning Course Hasbro isn’t just playing the game, changing it. Delivered on its 2024 promises, and leveled up profitability. 🎮 Gaming Leads the Charge MONOPOLY GO! was a massive hit, contributing $112 million in 2024. Wizards of the Coast & Digital Gaming revenue climbed 4%. MAGIC: THE GATHERING held strong despite the tough comparison against last year’s Lord of the Rings set. Digital & Licensed Gaming surged 22%, showing Hasbro’s IP expansion is a game-changer. 📊 Financial Power-Ups Adjusted operating profit skyrocketed 76% to $839 million, thanks to cost efficiencies and a sharper business mix. Operating cash flow hit […]

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