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Brutally Honest #146

Hey, FAM! Whatโ€™s up? ๐Ÿฅƒ Drink talk Gamesforum last year was a blast in both Barcelona and Hamburg. It's a Must-go conference every year for UA & Monetization people! You should definitely go to Barcelona next month. This is why: […]

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Dark and Darker by Krafton

Dark and Darker mobile โš”๏ธ published by Krafton Inc. is on its way to launch in the first half of 2025. We couldn't wait, so we reviewed the PC version of the game and looked at the different monetization models […]

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How diversified are the largest game publishers?

How diversified are the largest game publishers? Hereโ€™s a breakdown:๐Ÿญ. ๐—ง๐—ฒ๐—ป๐—ฐ๐—ฒ๐—ป๐˜ โ€“ $๐Ÿฒ๐Ÿญ๐Ÿฌ๐—  ๐˜๐—ผ๐˜๐—ฎ๐—น ๐—บ๐—ผ๐—ป๐˜๐—ต๐—น๐˜† ๐—ฟ๐—ฒ๐˜ƒ๐—ฒ๐—ป๐˜‚๐—ฒ โ€ข Honor of Kings โ€“ 30.8% โ€ข PUBG Mobile โ€“ 19.4% โ€ข Other games โ€“ 49.9% โ€ข Tencent keeps things balanced, with almost half […]

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Importance of Mixing Creatives in Meta

First of all, Happy New Year everyone!โœจ I'm back from a much-needed vacation and Iโ€™d like to kick off the year with a very quick and easy-to-understand case study about ๐ญ๐ก๐ž ๐ข๐ฆ๐ฉ๐จ๐ซ๐ญ๐š๐ง๐œ๐ž ๐จ๐Ÿ ๐ฆ๐ข๐ฑ๐ข๐ง๐  ๐œ๐ซ๐ž๐š๐ญ๐ข๐ฏ๐ž๐ฌ ๐ข๐ง ๐Œ๐ž๐ญ๐š.One of my clients […]

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Mobile Gaming & Apps in India

Sharing new report about Mobile, Mobile Gaming and Mobile Apps in India!!!  ๐Ÿ‡ฎ๐Ÿ‡ณ๐Ÿ‡ฎ๐Ÿ‡ณ๐Ÿ‡ฎ๐Ÿ‡ณ (based on Sensor Tower, Statista, Emarketer, GWI, Stat Counter). The report provides a comparative analysis of major mobile gaming and non-mobile categories across 2022, 2023, and 2024, […]

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