Warning! Heavy Game Design Here
Warning ☢️ Heavy Game Design post ahead 😁. Session control mechanics are one of the most important systems in mobile F2P. They control the pace through […]
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$3.5B Move for Pokemon GO? Scopely on Niantic’s Gaming Division
Written by our partner InvestGame According to Bloomberg, US-based AR gaming company Niantic, Inc. plans to sell its gaming business, including its flagship title, Pokémon GO. […]
Due Diligence on Games: What Publishers Look For
When a publisher evaluates a game or studio, they’re not just looking at the concept, they’re assessing quality, risk, potential, and long-term viability. So, what does […]
This is why I love working with Meta Ads
This is why I love working with Meta Ads✨ Because of the speed to detect winning concepts!!Just look at that beautiful screenshot👇Purple line shows the top […]
Interesting take on a rolling offer from Coin Master
Interesting take on a rolling offer from Coin Master by Moon Active—two lanes side by side! Not sure how it works, but always fun to see new tests and […]
Farming vs. Hunting: Right Games for Publishers
You may have heard the terms Farming and Hunting before, commonly used in sales strategies. But how do they apply to game publishing? Let’s break it […]
Future Principles and DNA for Sustainable Games
Given the industry’s hardships and recent dynamics on all fronts from macro to micro, I’m giving here a shot on listing down principles and DNA for […]
Meta’s $50M for Mobile: Creator Fun for Devs
Meta has launched a $50 million Creator Fund for developers building games for its online virtual space Horizon Worlds. Meta said it will pay devs monthly […]
Unity in 2024: 5,000 Layoffs at cost of $214m
Unity made a bold, high-stakes move in 2024, trimming its ranks to 4,987 full-timers—a dramatic cut costing $214M. In a sweeping reorganization, the game engine and […]
Casual Games LiveOps in Q1 2025
Casual Games LiveOps in Q1 2025 1️⃣ Luck-Based Cooking Mechanics • Dice rolls for ingredients (Family Farm Adventure, Seaside Escape) • Adds gambling excitement to cooking […]
The Economics of Match Events
Nearly all economic activity in match-based or “saga”-based metas follows the fundamental relationship: Revenuei=Gold Sinki=Attemptsi⋅Gold Sink Per AttemptiRevenuei=Gold Sinki=Attemptsi⋅Gold Sink Per Attempti where, ∙∙ RevenueiRevenuei is the revenue […]
How do publishers find and sign new games?
If you’re a game developer looking to get noticed by a publisher, understanding how their sourcing process works is key. Who’s responsible for finding your game? […]