My career guide to help you land your first gaming job (Everything I've learned and wish I had known earlier)I started from scratch, just like youMy journey into gaming was filled with challengesI want to share everything I've learned to help you land your first gaming jobFollow this guide and make sure to check all the linked resourcesRemember, every step you take brings you closer to your dream job.
๐ Interesting FTUE Approach in Bus Mania by ZPLAY ๐ When it comes to First Time User Experience (FTUE), most games ease players in with simple levels before gradually ramping up the difficulty. Bus Mania by ZPLAY led by Jack Ho takes a bold and unexpected approachโstarting with an aggressive difficulty spike as early as Level 2!This immediate challenge sets the tone for a more competitive experience right from the start, keeping players on their toes and driving engagement. Itโs a fascinating deviation from the usual FTUE curve we see in similar games. ๐ฅWhatโs more, they push rewarded ads early in the game, and their visually appealing helicopter rewarded ad with a VIP banner really stands out. ๐โจ The combination of a challenging early level and an eye-catching ad design makes for a unique and engaging experience overall. DataSource - […]
Developers overcomplicate live ops games. Listen, itโs not complicated(!) at all:Seriously, it does look complicated,But if you lay high quality foundations,You can make it very simple to succeed. Avoid:โง Rushed first time user experience,โง Early game paying player conversion,โง Real money centered game economy,โง Copy paste linear content.Instead, focus on:โฆ Absolutely flawless new user experience,โฆ Proven core game mechanic,โฆ Day 1-7-30 retention focus content,โฆ Fun but challenging progress.Focus on your players,and watch your complications go away.Your metrics will get better over time.Cheers!PS: There are absolutely masterpiece examples of these games.Special thanks to Anton Slashcev, Sergei Vasiuk and Yaฤฤฑz Gรผr for inspiring this topic! hashtag#videogames hashtag#gamedevelopment hashtag#mobilegames hashtag#gamedesign
Technical knowledge isnโt just for game developers. Managers need it too. I was shocked by some comments on my recent postโ some managers donโt realize that game designers donโt need to code to work within an engine. ๐คฏ Thatโs why Iโm ready to die on this hill: understanding the technical details of game development is critical, even for producers and managers.Why? Because without this knowledge, youโre at risk of making costly mistakes, like:โข Hiring only game designers who can codeโข Expecting 3D models to be animation-ready without rigging and skinningโข Assuming a game will run smoothly on all devices because it works on oneโข Ignoring technical debt until the codebase falls apartโข Adding "just one small feature" that could take a year to developโข Delaying QA until the last minute because "finding bugs isnโt a big deal"Some might argue that […]
I am back from my first break of the year! ๐ Batteries are renewed and I feel fresh to grind again so let's start again with this interesting case! If you follow Marcus Burke (you must!), you will like this one๐ Marcus has been consistently saying that in Meta, the type of creative (video or static) really affect the audience that the algorithm targets and today, I am just bringing the perfect example to illustrate this but with a small tweak to the theory about age groups: ๐๐ก๐ ๐จ๐ฅ๐ ๐ฉ๐๐จ๐ฉ๐ฅ๐, ๐ฐ๐ก๐จ ๐๐ฉ๐ฉ๐๐ซ๐๐ง๐ญ๐ฅ๐ฒ ๐ก๐๐ฏ๐ ๐ก๐ข๐ ๐ก๐๐ซ ๐ฌ๐ฉ๐๐ง๐๐ข๐ง๐ ๐ฉ๐จ๐ฐ๐๐ซ, ๐๐ซ๐ ๐ง๐จ๐ญ ๐๐ฅ๐ฐ๐๐ฒ๐ฌ ๐ญ๐ก๐ ๐๐๐ฌ๐ญ ๐๐จ๐ซ ๐ฒ๐จ๐ฎ๐ซ ๐๐ฉ๐ฉ.The beauty of this industry is how things can change depending on the product that you work with. Nothing follows universal rules and that is why only the best professionals will stand out. Adapt or Die right?๐This […]
๐ก Interesting Monetization Strategy for Event Progression I recently encountered a well-designed offer during the game event. The game presented three different bundles, each offering items that help players progress faster in the event.What stood out to me was how these offers cater directly to players eager to make headway. Whether you go for the smaller bundle or the larger one, the focus is on giving players the tools they need to keep advancing without hitting a wall.Itโs a smart approach that supports player progression while offering meaningful value, keeping players engaged and motivated.
๐น Archery Clash by Saint.wtf led by Kateryna Saltykova , Vladimir Borisov , Artem Zamurenko , Samuil Ihnatenko , Andrej Lakcieviฤ , Dmytro Vradii , Oleg Galysh , Yurii Hryshchuk , Dmitry Sablin and many more published by Voodoo has hit a major milestone, crossing $1M+ in IAP revenue! ๐ฅ The game takes clear inspiration from Playgendary's Bowmasters ๐ฏ, but brings it to life in 3D with archery and a variety of fun weapons, creating a fresh and engaging experience. ๐ซ๐ก๏ธ ๐ข Weโre currently working on premium reports designed specifically for professionals in the hybrid casual market. These reports provide exclusive insights into market trends ๐, successful strategies ๐, and pitfalls to avoid ๐ซ, helping you stay ahead in this competitive space. While we offer complimentary samples, our premium service delivers even deeper, actionable analysis.Itโs one of those easy-to-play, hard-to-master […]
๐ก 7 Essential Lessons from My Time at Apple ๐ Looking back on my time at Apple, Iโve learned a ๐ญ๐จ๐ง. And I want to share it with all of you, because as we say: โ๐โ๐๐๐๐๐ ๐๐ ๐ถ๐๐๐๐๐โ. Here are seven key takeaways that really made a difference for me: 1. ๐ค ๐ฟ๐๐๐๐ ๐๐๐๐ ๐ธ๐ฃ๐๐๐ฆ๐๐๐: Whether itโs your peers or the higher-ups, everyone has something to teach you. Grab every chance to learn and grow. 2. ๐ ๐๐ก๐๐ฆ ๐ถ๐ข๐๐๐๐ข๐ : Always be asking questions and looking for new insights. Curiosity keeps you moving forward and finding better ways to do things. 3. ๐ ๐ฟ๐๐๐ ๐๐ฆ ๐ธ๐ฅ๐๐๐๐๐: Great leaders show others the way through their actions. Walk the talk and inspire with your integrity. 4. ๐ ๐ฟ๐๐ ๐ก๐๐ ๐๐: Great communication starts with really listening. Understand where others are coming from to work […]
๐๐ Rollic is absolutely crushing it in the underwater idle arcade genre! Their latest release, Octopus Feast ๐ฆ by TwoDE Studios led by ufuk gรผrbulak , Ali Yรผksel , Kadir Avcฤฑ , Kadir Yฤฑlmaz , Eralp Atil Ayaz , Oฤuz Gรผndoฤdu , Furkan Gรผrsoy , Ahm3D Yuksel , Esra Gurbulak and many more dropped in August and has already made waves, raking in over $400k in IAP revenue within just 30 days! ๐ธ Another standout is Diver Hero ๐งโโ๏ธ by tiplay led by Ahmet รney , Mehmet Umut Ermeรง and many more , pulling in around $140k in IAP revenue over the same period. ๐ฐ It's exciting to see Rollic scale up in the idle arcade space ๐, alongside their signature puzzle hits. The unique underwater visuals ๐๐ฆ seem to be really resonating with players. Itโll be interesting to see […]
Meeting user expectations for advertising across different countries is a significant challenge for marketing and user acquisition teams. To better understand these expectations, this analysis utilizes data from a recent 2023 GWI survey. The data provides a detailed look at 12 countries, with further segmentation by internet users, smartphone gamers, and those with high incomes.Overall, the data reveals some key trends:โช๏ธย While entertaining ads are particularly sought after in India and Western markets, the need for informative advertising remains strong across all countries, especially in India, the US, and Brazil. โช๏ธย Interestingly, ads that offer educational value are highly appealing to Indian users, a finding that supports other research on this audience. โช๏ธย Another notable trend is the positive reception of social themes and diversity in advertising within India and China. This is likely because these countries possess significant internal diversity, […]
As an investor, I admire founders who haven't built much yet but have significantly de-risked their venture by engaging with potential customers. They've identified pain points and developed a thesis on what needs to exist to solve these problems. They prioritize understanding the problem through customer conversations over immediate technological development. When developers dive into building too quickly, relying solely on hunches, they gamble with uncertain oddsโsometimes as low as 5% or as high as 90%, but there's no way to know until it's built and measured.
โก๏ธ 9-13 Sep Mobile Gaming Data Digest Industry Highlights โญ๏ธ Jobs of The Week โก๏ธ Gรผr: 24 Pre-order iOS Games ๐ซ Unity: Unity is canceling the Runtime Fee ๐ฏ Slashcev: Want to break into GameDev in 2024? ๐ถโ๐ซ๏ธ Wright: Never been harder to launch a new game ๐ฅ Viegas: Letโs talk about some mobile gaming insights ๐ฐ๐ท Kim: Korean Indie Games: Pioneering Global Success ๐ฐ รzmez: Why do you need a Game Economy Designer? ๐งฉ Black: Itโs Time for Games to Embrace Aggregation Theory ๐จ๐ณ Remiar: Minigame Market will exceed 500M MAU in China ๐ ZiMAD: Partnership with Alzheimer's Disease International ๐ซ Zubov: No More AAA Ports on Apple Presentation ๐ค๐ป Farha: Breaking into the gaming industry is tough. ๐ Yilmaz: WePlay Ventures | August Highlights ๐พ Delventhal: GameDev is complicated ๐น๏ธ Lattanzio: Fall Guys Then & Now Mobile Marketing ๐ ๏ธ Live-Ops Features Starter Pack ๐ Baeloha: Brawl Stars & SpongeBob ๐ค Rimola: Squad Busters x Transformers ๐ฑ Braberg: Office […]
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