About the author
Michael Kopelovich
I deliver weekly insights on game monetization strategies, reviews with a focus on revenue, and tips on marketing and creative design.
Black Friday Deals on Mobile Games
I recently came across this fantastic Black Friday offer in Dice Dreams.
It got me thinking about how mobile games can capitalize on widespread shopping events to boost engagement and revenue. 📈
Leveraging Shopping Days in Games 🎮
Just like retailers, mobile games can benefit from incorporating special sales and offers during popular shopping days like Black Friday, Cyber Monday, and Amazon Prime Day.
These limited-time events can create a sense of urgency and excitement, encouraging players to make purchases they might otherwise skip.
Check out this Black Friday Market in Dice Dreams! 👇
Why It Works 💡
– Increased Engagement: Special sales can bring players back into the game, increasing daily active users (DAUs).
– Boosted Revenue: Discounted prices and exclusive items can drive in-game purchases, benefiting both players and developers.
– Player Satisfaction: Offering great deals can enhance player satisfaction, making them feel valued and appreciated.
As today is the Amazon Prime Day sale, it’s a great reminder of how aligning in-game events with real-world shopping events can be a win-win for both players and developers.
