Nazara Completes $12M Sale of OpenPlay to PokerBaazi’s Parent, Moonshine Technology
Nazara Technologies Limited (NSE: NAZARA), India’s leading Gaming & Sports media platform, has successfully sold its 94.85% stake in OpenPlay Technologies, the operator of the popular Rummy platform Classic Rummy, to Moonshine Technology, the parent company of PokerBaazi. With this acquisition, Moonshine strengthens its position in India’s booming Real Money Gaming (RMG) market, particularly in mobile gaming. By integrating OpenPlay’s Rummy platform into its ecosystem, including PokerBaazi, Moonshine is set to capitalize on the massive demand for real-money, skill-based gaming. As mobile gaming adoption continues to surge, especially in emerging markets, this acquisition positions Moonshine as a dominant force in the RMG industry. Strategic Synergies: What This Means for the Market By leveraging OpenPlay’s technology, marketing prowess, and data-driven expertise, Moonshine expects to Boost player engagement through cross-platform integration. Optimize user acquisition with shared data insights. Enhance cost efficiencies via […]