Michael Kopelovich

🚫🎮 Ad-Free Options in Tetris® Block Puzzle: What's the Strategy? I recently came across this interesting ad-free offer in "Tetris® Block Puzzle" by PLAYSTUDIOS. It got me thinking about the possible strategies behind offering ad-free gameplay for 7, 14, or 30 days instead of a permanent option. 🤔 Why might a game choose this kind of setup? Here are some hypotheses:1️⃣ Recurring Revenue: By offering a subscription-like model, they aim to generate steady income from players who renew regularly.2️⃣ Retention Alignment: Since the average player retention is around 20 days, the 30-day package ensures players stay ad-free throughout their active period.3️⃣ Psychological Appeal: The tiered options lower the commitment barrier. Players might test with a 7-day pass, then feel compelled to upgrade for longer.4️⃣ Player Segmentation: Different spending habits, different options! Some might prefer smaller, repeatable spends, while others go […]

Unlocking Skip-it Strategies in "Coin Sort" by Lion Studios 🚀 In "Coin Sort", Lion Studios has crafted a smooth psychological journey to introduce players to the value of "Skip-its." Here’s how they guide players through the experience:1️⃣ Free Introduction🎁: Players are given a free Skip-it ticket during the tutorial, which they can use immediately. This gives a firsthand experience of the feature without any commitment.2️⃣ Immediate Utility🔄: Right after receiving it, there’s an easy opportunity on the board to use the Skip-it, so players see its impact in real-time and feel the benefit of skipping ads for rewards.3️⃣ Desire Creation💡: After using the free Skip-it, players instantly encounter a dedicated screen offering a bundle of 10 Skip-its at a small price. This “out-of-stock” moment creates a subtle urgency, tapping into the desire to regain the convenience of skipping ads.4️⃣ Value […]

💥 Coin Master has cleverly integrated a "rolling offer" in their Token Thunder event! 🎟️ In this setup, when players purchase spins, they also get free tokens for the event—an attractive deal for players who want to stock up on spins while getting bonus tokens. With these tokens, players can upgrade the wheel, unlocking exciting rewards that make the purchase feel even more valuable. It's a smart strategy that enhances both player satisfaction and monetization! 🚀

Just started playing 'Chum Chum' by Big Fish Games—a super cute match-3 blast game! 🎉 One thing that stood out to me is their approach to the main screen design. They have a lot of content visibly locked behind level progression, which isn’t unusual, but the sheer amount is impressive. 📈 This layout gives players plenty of goals to work toward and adds a strong sense of progression, especially valuable for Day 1 retention. It’s a great way to keep players motivated to come back, curious to unlock the next feature or challenge. Anyone else noticing this approach in more games lately?App Store: https://lnkd.in/d2aCquigGoogle Play: https://lnkd.in/dzcNyD9n

Monetizing live-ops events in mobile games has become a sophisticated art, blending player engagement with timely, well-designed offers. Events like Halloween-themed treasure hunts and Snakes and Ladders-inspired challenges add excitement and create time-limited opportunities for players to progress faster. A core strategy that developers use to enhance monetization during these events is offering special bundles and rolling offers, designed to help players advance while adding value to their in-game purchases. In this article, we continue our exploration with new examples from popular games, showcasing how developers strategically implement event-specific offers to balance player progression with revenue growth. "Piggy GO" by Forever9 Games In this event, Piggy GO integrates rewarded video ads as an effective way to boost player engagement while offering free progression options. The event screen presents a tiered reward structure, where players earn increasingly valuable rewards by watching […]

I recently discovered something super cool in Royal Match while playing the 'Dragon Nest' event. 🐉 It’s not just the event itself that caught my attention, but the amazing UI they designed around it! The event icon on the main screen literally comes to life with an invite popping out every few seconds, making it impossible to miss. For those who haven't checked it out yet, Dragon Nest is a limited-time event where you raise dragons by matching with friends or other players. The way you collect Magic Balls to level up your dragons and win rewards feels like a perfect addition to the gameplay. 🎁These subtle, yet powerful, UI details really add to the game’s immersive experience, and Dream Games nailed it once again with this one. 👏Have you tried Dragon Nest yet?hashtag#RoyalMatch hashtag#DragonNest hashtag#GameEvent hashtag#DreamGames hashtag#MobileGaming hashtag#GameUI