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Gökhan Üzmez

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Gaming Industry Fun Facts

I played Mortal Kombat when I was 7, and it was probably not ok. While I regret nothing,The experience probably didn’t help my childhood.Here are some fun facts of the day:↳ Mortal Kombat triggered the ESRB system.↳ Hard copy game collections are a ‘’thing’’↳ Red Dead Redemption 2 is a BIG game.↳ Since 1988, the Game Industry has been meeting.↳ Women in Games is getting bigger every day. ↳ Playstation 2 is the BEST selling console, ever.

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Where do you think most start-ups get stuck?

Where do you think most start-ups get stuck? 90% of them, unfortunately, fail. While this is slightly different for game startups;The majority of them fail.Here are some top reasons:> Weak Unique Selling Point,:> Lack of product growth know-how,:> Co-founder leadership,:> Good idea, terrible execution,:> Inefficient monetization (too early or too late),:> Technical Issues,:> Horrible pitch decks. Like really bad. No, market saturation is NOT listed,Because guess what:It's not the market, it's you. What is the outcome? We gonna see a lot ofsuccessful gaming startups in the near future.The future is bright, for those who work and believe! Don't you think?Cheers!

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287.000 Digital Visual Artists in USA Alone

There are 287.000+ Digital Visual Artists in USA alone, 68.000 on LinkedIn. What do these Game Artists do though?Game Art is crucial in every game. WHY?Because they make EVERYTHING you see on screen.Working in every aspect of the game;From idea to design, and to development.Here are some of the titles and what they do:✦ Art Director↳They decide how the game should look and feel, ↳Oversees the visual style of the game.✦ Concept Artist↳They draw ideas of in game assets and how theyshould look like before anyone makes them.✦ 3D Artist ↳They make the characters and worlds in the game look like real 3D objects you can walk around.✦ Animator↳They make characters and objects move.<insert I like to move it move it 🎵 song here>↳Animators bring characters and assets to life.✦ Technical Artist↳They make sure the game runs fast.↳Act as a […]

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Actual mobile game launch process that works.

Actual mobile game launch process that works. Use proven techniques instead of your “way”:Your potential players want to see your game.- They want to see your crazy creatives,- They want to see actual game play,- They want a peak at progress and rewards,- They want to spend time in your game…Anyone can make a “game”.You are the only one that can make it “Unique.”When its you vs any developer out there,Make sure you are taking the right steps.Are you ready?Cheers! PS: Are you hesitating on taking these steps? Call 99-LAUNCH-MY-GAME and get a 110% discount + 5 game testing sessi…JUST KIDDING.

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Current Mobile Gaming Scene: Takeaways and Expert Insights

My 8 take aways + 5 Expert insights: Must see for any mobile developer to evaluate publishing! I listed top mobile game publishers over the years.My take aways go like these:✦ Azur Games reminds 2018-2021 Voodoo growth!✦ Voodoo, Rollic, SayGames and Homa;All had successful transition to hybrid casual!✦ Scopely's Monopoly Go! is the most successfulmobile game of the last 2 years. Change my mind.✦ Playtika turned on acquisitions to gain impact.✦ Zynga acquisitions are WELL paying off.✦ There is a drastic drop on downloads - (23%)So make every download count! (monetize 🤷‍♂️ )✦ No such a thing as saturated genre!(Monopoly Go!, Match Factory, Royal Match)✦ Despite lower downloads, Supercell holds its grip. (not because of Squad Busters 🙁 )My special guests ! Yağız Gür✦ SciPlay’s Alictus, Playtika’s SuperPlay acquisition & Product Madness's incubator show a significant thing: ↳ They're smartly […]

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Game Industry Fun Facts 2

Game fun facts episode 2, for a better and relaxed Sunday! 🌧 It's a chill and rainy day in Istanbul,📢 Which shouts time to🎮 play video games,🛀 and take it easy. What are your Sunday plans?Cheers! PS: I am finishing the campaign on Space Marine 2! Saber Interactive Take-Two Interactive Rockstar Games Valve corporation Nintendo Ubisoft

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Developers Overcomplicate Live Ops Games.

Developers overcomplicate live ops games. Listen, it’s not complicated(!) at all:Seriously, it does look complicated,But if you lay high quality foundations,You can make it very simple to succeed. Avoid:✧ Rushed first time user experience,✧ Early game paying player conversion,✧ Real money centered game economy,✧ Copy paste linear content.Instead, focus on:✦ Absolutely flawless new user experience,✦ Proven core game mechanic,✦ Day 1-7-30 retention focus content,✦ Fun but challenging progress.Focus on your players,and watch your complications go away.Your metrics will get better over time.Cheers!PS: There are absolutely masterpiece examples of these games.Special thanks to Anton Slashcev, Sergei Vasiuk and Yağız Gür for inspiring this topic! hashtag#videogames hashtag#gamedevelopment hashtag#mobilegames hashtag#gamedesign

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Stop blaming the Saturated Market for your failed game

Stop blaming the ‘’saturated’’ market for your ''failed'' game, and.. Get back to the drawing board.Because, you may be wrong all along. -You can’t make another match-3, it’s a red ocean.🙃🙃-Match3D? So many attempts, it doesn’t work.🤭🤭-Fine, but you can’t make another block puzzle😉😉We have 6 NEW games made in the past year,Dominating the most downloaded charts.All have a flawless gameplay and Actually creative marketing departments.Most importantly,They didn’t appear out of thin air!These developers worked hard:- Based on rock solid data,- Mastered the gameplay,- Engineered level funnels,- Evaluated the data for results...Results are not coincidental. It's science based creativity!So, next time before blaming the market,Make sure you have taken the right steps.Does ''saturated market'' even exist?

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Why do you need a Game Economy Designer?

Why do you need a Game Economy Designer? The answer is simple: Profitable game for the developers, Engaging and fun game for the players...A designated game economist can:✦ Define Your Resources, ✦ Lay a Healthy Foundation,✦ Create Engaging Rewards,✦ Monitor Necessary Details,✦ Maintain a Healthy Balance,✦ Scale the Economy Over Time,✦ Integrate Monetization SeamlesslyFor the game. Tag a game economy designer,Let them know more about the community.

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Overcomplicating Game Development?

People overcomplicate game development.Listen, if you are a new studio:Avoid:- Making a game on a niche genre- Monetization first strategy- Disregarding user acquisition and marketing- Rushing the whole processInstead:- Start spending more time on research- Rely on data for your design process- Prioritize communication between departments- Don’t skip a phase (yes, especially QA)- Understand it takes time to ship a good gameFocus on these for your early titles.Build from there.PS: Time-Money-Number of games varies depending on which platform you are making a game.

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Casual Games Analysis

Start your week by looking at these 5 key takeaways from top-grossing mobile games in 2024. I made this ‘’custom’’ chart for you.What do we have here?1. Midcore vs Casual Revenue✑ While it looks like Midcore is dominating, in reality,With Ad-Revenue added, it's safe to sayRevenues are much closer to each other.2. Top 25 All Games✑ Shows these games are revenue definers.Just look at the percentage alignment!3. Release Dates✑ Shows the strength of Live Ops, if done right.Also, many new games can start making money,Right after they release.4. Casino vs Puzzle✑ Due to Ad Revenue, Puzzle has more advantageIn terms of monetization if the right channels are used.And Level-based games get better retention rates!5. Top Grossing Casual Games✑ 23 games made $100M already!Just with in-app purchases, what are they?Well, mostly Casino and Puzzle.

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Things TRUE gamers don’t care about:

Some game developers learn these the hard way…Don't get me wrong,DLCs, customization, etc., are all great...But they are not what truly matters!Here are 5 key elements that shouldn't matter:1. Early Access↱ Driven by mostly ‘’Fear of Missing Out’’,↱ Most of these are just money-grabbing.2. Micro-Transactions↱ Pay extra on top of what you just paid,↱ Just to fast-travel in the game? No, thank you.3. Release Date↱ Buggy gameplay mechanics rushed story,↱ Tons of technical issues, including login issues,↱ Because of profit promises for upper management?↱ We don’t deserve this, we can wait.4. Character Customization↱ Sure, diversity is great, but tons of cosmetics,↱ Details on eye lid colors and eyelashes? No…5. DLC Promise↱ Why do I pay for a promise that should have,↱ Been in the original game in the first place?Here are 5 that should be the ''focus'':1. Gameplay First↳ An […]

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