Gökhan Üzmez

How to Spot a successful Hybrid Casual Game?Is it the IAP or the downloads? Answer is surprising: You simply can never be sure. (Why? on PS)Yet you can get PRETTY close.and trust me, you want to get close. Here is my theory:Let’s take puzzles: you are looking for stability.Track the RETENTION. Like day 60+.How do you find that?Well check out the downloads and Revenue.Revenue that starts piling up after 60 days.Cause, thats gonna be almost 100% IAP.Therefore, your IAP Rev chart is actually yourLONG TERM retention. like d60-d180For education purposes, I used 2022-2023-2024.Numbers won’t matter cause these are Top ones.When you spot a game scaling for a year,And THEN getting IAP, again for a long period.Congrats. You got yourself a fantastic game. 🦄 To measure this accurately, you gonna need toSet up your custom dashboards on AppMagicCheck it out once […]

312 new puzzle games released last week, I did the dirty work, here are my 9+1(Bonus) picks, enjoy 🎡: The mobile market isn’t just competitive, It’s a battlefield! ⚔️ Without the intelligence, you’re fighting blind.Your time is precious. It really is. To start focusing on a worthy game,You need the INTEL. 🔮 Data-driven design isn’t a choice, it’s a necessity.You can’t afford ignoring the intelligence.It’s a powerful ALLY and any delay on using it,Will cost you more in the long run.Out of these handpicked games,Which one caught your eye?Cheers!

I did the digging on new released puzzles, hand picked 7 recent games worth checking for you: These games are not scaling, yet.Next big hit in this genre could be hidden here.🧩 Bringing an old mechanic up to date,🎨 Working with colors and sorting,🕳️ Adding “holes” to levels,🔢 A bit of numbers and math,and the good old elevator CPI.🏗️These are my top picks.Thanks to AppMagic auto features.Remember, the next big hit won’t be random!It’ll be a creative iteration backedby strong metrics and design.Stay informed…

I listed 10 HOT Puzzle games of 2025, and here is the reasoning behind the heat: 🔥 This custom-made list is pretty straightforward. Any puzzle game released in 2024, and if it's still scaling in 2025? To measure this accurately, the trick is to set 🗺️ Download Geography and see if they are actuallySetting UA campaigns with higher budgets. 💰 Keywords are obvious: 🍫 Block Puzzle, 🚌 Bus Theme, 🎨 Color Sort,What to do with this? 📆 Plan your next game,▶️ Play, deconstruct these,🪄 Design a creative iteration.

Game devs! You build, you grind, you launch, yetsuccess is nowhere to be found. Familiar? User Acquisition costs too much,Game just can not scale in downloads,Keeping a profitable player retention is a struggle.Game Developers work HARD!Sometimes, they work day and night,Until even a cup of coffee can’t keep them going.So what’s the matter?Hard work is often mistaken for working too long.And at some point, It becomes inefficient,ineffective and even misleading…They lose sight of working smart;Failing to focus their precious time,on the right areas of development.Remember working hard comes in many forms.And success is not only just about the effort.It’s about when and where you put it…Cheers to all hard working studios out there!