Brijesh Bharadwaj

Steal these proven creative patterns from Screwdom 3D by iKame Global They drove 14M+ downloads and $3.5M+ in revenue in the last 3 months. We used Segwise.ai to automatically tag their top creatives in the last 3 months, and here’s what we found:1. 100% gameplay-focused creatives with guiding elements like a hand2. Video + Playable = Power Combo. 80% of their video creatives are backed by playables3. 80% of playables cut mid-gameplay, leaving viewers curious4. Challenging hook scene textsFresh experiments in the last 30 days: ✓ Calming hook texts → “Let your mind rest for a while” ✓ New unscrew objects → libraries, pagodas, animals, etc ✓ UGC-style intros and hooks before gameplay ✓ IQ counters + progress bars → psychological pull

Want better ad performance? Steal these proven creative patterns from Color Block Jam by Rollic 👇🏼 We used Segwise.ai to tag and analyze their top-performing creatives in the last 3 months and here's what we found: • 100% gameplay-focused videos • Creatives using ASMR or gameplay audio • Levels left unsolved to spark intrigue • 40% using challenge-based or instructional hooksIn the last 30 days we’ve also seen new creative experiments: → Animated videos with low-poly characters → Voiceover + gameplay audio → Stylized visuals that still feel native → “No Ads Game” messagingHere’s your cheat sheet for winning creatives:🧱 Show gameplay. Don’t solve it. Leave the viewer hanging. 🔊 Use ASMR or VO to drive emotion. 👀 Play with the “No Ads” narrative to drive conversions. ✨ Stylize gameplay just enough to stand out.