How to Make Players Pay in F2P games?

Make them feel like they DON'T need to pay. Be generous and patient.Make your game exciting and addictive, even without spending money.There will always be players who want more. Who want to advance faster. Monetize this desire for something "extra". Don't hide all the fun behind a paywall. Offer additional value for payment. Consider games like Monopoly Go or Royal Match.There players can enjoy the game for a long time without hitting a hard paywall or facing shortages. Free rewards are constantly showering down.Why pay for anything in these games, you might wonder?Yet, these games are among the highest earners in the world.They create great value for players upfront.And even non-paying players enjoy the game.So, be generous. Be patient.Ensure players don't feel forced to pay.Let it be their choice because the game is cool and they want more.You will be surprised […]

Anton Slashcev April 29

Journal

Players Are Not Idiots!

I know this might sound shocking to some game developers... Players are not idiots!They immediately notice when: You're selling them something for $60 that isn't even worth $10 Your product has nothing to do with its ads You're forcing them into "pay2win" You completely copied another game You didn't test and optimize the game enough You didn’t finish some features and cut them out at the last moment You're hiding a lack of content with tricks like reskins or tight-balancing You don't care about your community Players might not always be able to articulate exactly what is wrong.But they ALWAYS know about it. They feel it when they play.They will react accordingly.Don’t treat players like fools. Respect your audience.

Anton Slashcev April 19

Journal

Layers of Engagement in Games

Here's how to keep players hooked: 1. Second-To-Second Fun 🕹> Immediate gameplay satisfaction> Responsive and intuitive controls> Engaging basic actions like:- Chopping wood- Matching 3 items in a row with a blast- Shooting crowds of enemies2. Short-Term Objectives 🎯> Goals achievable within one session> Clear success and failure conditions> Diversity in tasks with a singular focus at a time> Examples include:- Completing tutorials- Passing levels- Defeating bosses3. Mid-Term Goals ⏳> Achievable over multiple sessions> Creates a sense of progression> Multiple simultaneous goals> Tangible rewards- E.g., Leveling up, Acquiring cool upgrades, Finishing quests4. Long-Term Mission 🏆> Provides a reason for extended play> Emotional significance> Milestone-based missions with regular prompts- E.g., Solving a crime, Reaching the top, Restoring a home⚓ Player’s Anchors – What Keeps Players Coming Back?🗺 Extra Depths> Rewards for exploration and curiosity> Secrets, easter eggs, and bonus levels🏡 Sense […]

Anton Slashcev April 2

Anton Slashcev