💫 We dive deep into AFK Journey, the innovative continuation of the acclaimed AFK Arena by Lilith Games.
AFK Journey sets a new standard in the idle RPG genre, blending high-quality design, a captivating narrative, and significant gameplay innovations. All of which will be doubtlessly copied in upcoming RPG games. 💫
🗯 What sets AFK Journey apart is its gameplay and unique user acquisition strategy. Focusing on high-quality, story-driven creatives and leveraging YouTube streamers alongside hooks and cringe UGC-like content, Lilith Games ignores the fake ads trend for a more authentic representation of the game’s immersive world. This approach, featuring long-form ads highlighting the game’s narrative and gameplay, has contributed to its success.
Just two weeks post-launch, AFK Journey has already hit insane revenue figures, crossing 💵 $800k 💵 daily on mobile alone. When factoring in its webshop and PC client, revenues soar to approximately $1.3 million daily (probably more), alongside maintaining a steady 150k downloads per day. These figures underscore the game’s effective synergy between its mobile and web platforms (buzzword).
No ads though 😢 … Probably for the best…
