Ad Monetization Trends in Mobile Games for September

Ad monetization trends in mobile games for September – UA is driving game design & admon, but “It’s all about ad placements.” 👇

Felix brought graphs, gameplay, and insights! Some takeaways from the last episode:
▪️ User acquisition is increasingly influencing game design & ad placements.
▪️ Hiding content behind ads is a growing trend. Again!
▪️ Ultra casual games are gaining popularity due to their accessibility.
▪️ Innovative monetization techniques are emerging in the gaming industry.
▪️ Ad revenue-based games are shifting towards subscription models based on App business.

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Thanks a lot, Sensor Tower, for all the data!

Jakub x two & a half gamers