Power of engaging your audience before a big launch
💡 Have you ever considered the power of engaging your audience before a big launch?
🎮 Wuthering Waves 🎮 will be released globally on the 22nd of May and is set to be a corker of a game. however, the developer KURO Games has a fantastic pre-release site where you can gain echoes (in-game characters) by signing up and completing tasks!
It’s a beautiful way of building and engaging with your fan base before launch.
🕹 User acquisition can be run to the website, where the user would sign up to create an account that carries over to the mobile when the game is globally launched.
💥 This is a nice example of creating a running start for a global launch!
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