Getting Started with Mobile Advertising Revenue: Part 1 of 5

🚀 Getting Started with Mobile Advertising Revenue: Part 1 of 5 📈

🔑 Essential Terms to Know:
– eCPM (Effective Cost Per Mile) 💵: What networks pay for 1,000 impressions.
– Fill Rate 📊: Percentage of ad requests filled by networks.
– Ad Revenue 💰: eCPM + Fill Rate = Your earnings.
– AdARPDAU (Average Revenue Per DAU) 📈: Key metric to track daily ad performance.
– Ad Viewer Rate 😎: Aim for Rewarded (45%+), Interstitial (60-70%+), Banner (70-80%+).

📌 Rules of Thumb in Ad Monetization:
– How many networks do I need? Start with 4 for $100-1K/day, and scale up as you grow. If not you will miss out on revenue. 📈
– Why can’t I add 20 networks? Too many SDKs can crash your app. Keep it manageable! 🛑
– How do I know if a network is adding value? Look for a Share of Revenue ≥ 5%. Remove anything below. 📉
– What networks should I start with? Check the AppsFlyer Performance Index and aim for higher rankings on UA leaderboards. 🏆

Mobile ads are beautiful! 🎨. I’ve created a multi-part series to help you master ad revenue. Part 1 of 5 is designed to teach you the basics of ad monetization. Let’s dive into the basics so you’re ready for deeper dives on Google AdMob, Unity LevelPlay, and AppLovin MAX in the upcoming parts. 🚀

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