Here are the key takeaways for optimizing FTUE based on the first 30 minutes of 30 top casual games:
1. Gameplay 🎮 • Early levels introduce core mechanics. • No tough levels early on; ease players in. • 33% of games offer bonus levels within the first 30 minutes.
2. Onboarding 📚 • Tutorials usually last up to 4 levels. • Games without meta start with core mechanics. • Meta-based games dive straight into the story.
3. Mechanics ⚙️ • Expect 1 to 4 new mechanics in the first levels. • First in-game booster: introduced at level 7. • First per-level booster: introduced by level 9.
4. Progression 📈 • Players win almost 100% of the time in the first 30 minutes. • Most players complete 15-20 levels within this period.
5. Monetization 💰 • Ads are not introduced early on. • Players receive premium rewards worth up to $5. • First offers appear after 20 minutes.
6. Miscellaneous ⚡ • Pop-ups like Rate Us and Facebook logins appear after the second level. • Live Ops events are saved for later stages.
Make the first 30 minutes count—optimize for fun, ease, and retention!