🌟 Introducing Our New Series: Reducing CPI! 🌟
In this series, we’re diving deep into strategies that can help you reduce your Cost Per Install (CPI) 🎯. We’ll explore various methodologies with real-world examples, showing how simple tweaks like camera angle changes, color adjustments, or even creative hooks can significantly lower your CPI. 📉. For this post, we would like to tell you guys about playable ads and a tool that can help you make them with ease
Series Part 1: The Power of Playable Ads 🎮
Playable ads are a fantastic way to boost your Click-Through Rate (CTR) and, when done right, can also help lower your CPI. By integrating a healthy mix of playable ads into your ad inventory, you can captivate your audience and drive more efficient results. 🔥
I’ve come across an intriguing tool called Flex by Playable Factory. This tool allows you to transform a video into a playable ad with ease. Just upload your video and mark the action points, and voilà! Your video becomes a playable ad in minutes. ⏱️This is a game-changer for developers in the scaling phase. Experimenting with playable ads using tools like Flex could be the key to achieving better performance. 🚀
Stay tuned for more insights and tips in our upcoming posts! 💡
