Set the right Conversion Window for your GoogleAds UAC campaigns:👇
Are you leveraging the right attribution window for your In App Purchases? While the default 30-day post-click window works for many, shortening it might offer you some benefits:
🔄 Faster feedback loop
📈 Reduced fluctuations in ROAS
🎯 Improved attribution accuracy
A/B test a shorter window to see how it performs for you. As always – keep testing and iterating!