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Scopely GOes and MONOPOLIZES One Genre After Another 🥇

Andrei Zubov

Scopely GOes and MONOPOLIZES One Genre After Another 🥇

Adding another GO to its portfolio could make Scopely the dominant force across THREE genres!

And that’s not even counting the genres where the company already has a solid presence, like 4X with Star Trek Fleet Command and Team Battlers with MARVEL Strike Force. 🚀

If the $3.5B deal goes through, Scopely will control 76% of the Location-Based Market, the vast majority coming from Pokémon GO.

Here are a few key insights on the location-based market from AppMagic‘s latest post: https://lnkd.in/gaEPUwug

🔷 Niantic owns 4 out of the top 10 location-based games. This is one of the most monopolized segments in gaming, with incredibly high entry barriers.

🔷 Having a major IP is almost essential in this market, yet even that doesn’t guarantee success.

🔷 Niantic has seen multiple failures with titles based on Harry Potter, NBA, Transformers, Catan, and Marvel.

🔷 While Pikmin and Monster Hunter are performing better, they’re still far behind Pokémon GO, which alone accounts for 62% of the market.

Have a look closer look at the top location-based games here

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