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5 Proven UGC Formats Crushing it in 2025

5 Proven UGC Formats Crushing it in 2025

Last year alone, we produced over 5,000 UGC creatives.

Here’s a fresh batch of UGC trends to fuel your campaigns this year

1️⃣ Engaging Setup for Language-Learning Apps

A fun, relatable concept that can be adapted to highlight language-learning journeys or other educational apps.

• Example: Instagram (https://lnkd.in/gzFVU2Dm)


2️⃣ Quick-Hit Visuals for an Instant Hook

Snappy transitions and engaging visuals are a powerful way to hook your audience from the first second.

• Example: Instagram (https://lnkd.in/gPk67s85)


3️⃣ Long Flight Essentials with a Twist

Showcase practical “must-haves” for travelers—like cozy pillows and headphones—before surprising viewers with a catchy mobile game or app.

• Example: TikTok (https://lnkd.in/gbKi7vEc)


4️⃣ Street Talk Format for Authentic Testimonials

Capture raw, on-the-spot reactions and opinions to add a layer of authenticity and realness to your campaign.

• Example: Instagram (https://lnkd.in/gA62yarz)


5️⃣ Eye-Catching Thumbstopper

Make viewers pause their scroll with bold visuals, dynamic edits, or unexpected reveals—ideal for instantly grabbing attention.

• Example: Instagram (https://lnkd.in/gFzCMVgh)

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