Background

To launch a new F2P Mobile studio in 2024

To launch a new F2P Mobile studio in 2024,

fundraising requires a unique hypothesis on how to reach market viability.

If aiming for top-100 grossing, first principles would suggest three possible paths, each a solution for the same problem: profitable distribution:

3 Paths:

1) Quality First: Build a game so original / innovative that it distributes itself (Supercell strategy)
2) CPI First: Identify a novel distribution path / hack, tailor product for it (Capybara Go, Monopoly GO)
3) Operations First: Build / operate with incomparable scale, product scope, efficiency (Tencent)

Recent raises by Bit Odd and Antihero seem squarely in the #1 camp.

Can this still work?

Is there still ample space for pathway #1 to overcome #2-#3 in the current mobile market?

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