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4 Important Questions on FTUE

Gökhan Üzmez

I highlighted 4 important questions on First Time User Experience (FTUE), so you can improve it.

What is FTUE?
Simply, it’s your golden ticket for retention.
It’s your chance to get your player’s attention!

Why?
Because those are the very moments,
Players decide whether it’s worth coming back.
And you want them to come back.

How to offer an excellent FTUE?

↳ Avoid Distracting or Unnecessary Steps
↳ Use Comparisons to Highlight Benefits
↳ Simplify Navigation and Onboarding
↳ Leverage Data-Driven Adjustments
↳ Fix Bugs and Improve Performance
↳ Introduce Core Features Early
↳ Personalize the Onboarding

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