Pokemon TCG Pocket is making $5.3M/Day in IAP!
๐๐จ๐ค๐๐ฆ๐จ๐ง ๐๐๐ ๐๐จ๐๐ค๐๐ญ ๐ข๐ฌ ๐ฆ๐๐ค๐ข๐ง๐ ๐ $๐.๐๐๐ข๐ฅ/๐๐๐ฒ ๐ข๐ง ๐๐๐ ๐ซ๐๐ฏ๐๐ง๐ฎ๐ ๐๐ง๐ ๐ ๐ซ๐จ๐ฐ๐ข๐ง๐ ! This game is going to hit $1 Billion in revenue in less than 9 months ๐
Don’t you think? Well, in this special nostalgia episode with John we explore the gameplay mechanics, the nostalgia factor of the game, and the importance of booster packs and collection systems. Jakub discussed the innovative Wonder Pick mechanic that drives player interaction and excitement. There is a content pipeline for next quarter with trading and events coming. Uff! What a pipeline. Also, check the easter egg at the very end of the show.
I assume this game spends around 5-10% of its daily revenue, which is $500k/day. This is a lot as a standalone number, but this is almost nothing regarding the overall daily revenue. The UA foundation is there, but they could expand the operations on multiple levels – channels & creatives. Why not using Pokemon theme song? Why not use narrative/story-driven creatives for each Pokemon? The Pokรฉmon Company International, what do you think?
Creatives are wrapped around pack openings. Which the game is all about. The collection of Pokemon. Gotta catch ’em all, right? Some people missed the important point. Pack openings are incredibly appealing on YouTube for several psychological and entertainment-driven reasons. Hereโs why millions of people are hooked:
๐๐ก๐ ๐๐ก๐ซ๐ข๐ฅ๐ฅ ๐จ๐ ๐๐ง๐ญ๐ข๐๐ข๐ฉ๐๐ญ๐ข๐จ๐ง
Pack openings play on humans’ love for surprises and the dopamine rush of what could be inside. Itโs like scratching a lottery ticketโpeople are drawn to the suspense of seeing whether the pack contains something rare, valuable, or exciting.
๐๐๐๐ซ๐๐ข๐ญ๐ฒ ๐๐ง๐ ๐๐ฑ๐๐ฅ๐ฎ๐ฌ๐ข๐ฏ๐ข๐ญ๐ฒ
The chance to see rare or limited-edition items being revealed adds an extra layer of excitement. These special pack videos on YouTube often contain items or cards that are hard to come by, making the discovery feel unique and significant.
๐๐ฆ๐จ๐ญ๐ข๐จ๐ง๐๐ฅ ๐๐จ๐ฅ๐ฅ๐๐ซ๐๐จ๐๐ฌ๐ญ๐๐ซ
Pack openings are full of highs and lowsโwill they get Mewtwo EX Jakub Remiar, or will it be a Magikarp Felix? This emotional tension creates a narrative thatโs compelling to watch, almost like a mini-drama.
Ultimately, pack openings combine elements of surprise, satisfaction, and shared excitement, making them a perfect recipe for addictive content. Itโs not just about the packsโitโs about the experience!
๐บ Watch on YouTube:
