My 5-year of Mobile Casual Game Analysis

My 5-year mobile casual game analysis makes you see the big picture.
Numbers, tell a story, here are take aways:

Think you work with complicated Excel sheets?
Take a look at my visuals to tell you a story.

It’s almost like I don’t have a design degree, because I, almost, always NEED more graphs!

Seriously, I spent hours to make it look simple,
And somehow it looks more complicated. 🤡

Here are my take aways:

✦ Market is NOT saturated,(DM me if you think so)
✦ Yes, release of Monopoly GO! made an impact,
✦ Adventure games added a LOT of Ad Revenue,
✦ Organic growth is still a thing,(Super market !)
✦ Simulation games are the most steady ones,
✦ Big Publisher’s IAP driven strategy paid off,
✦ It gets harder define genres every year,
✦ RPG Download increase is REAL